Junior Performance Marketing Specialist

Junior Performance Marketing Specialist – Johannesburg.

This role is designed for a junior to early-mid performance marketer who wants to deepen hands‑on experience across paid media platforms while working under clear senior guidance.

You will support the execution, optimisation, and reporting of paid media campaigns across Meta, Google, and Tik Tok. Strategy, budgets, and overall direction are established at the senior level; your focus is on learning best practices, maintaining clean accounts, and continually improving performance.
This is a structured role with clear expectations, coaching, and room to grow.

Location:

Rosebank, Johannesburg.

Salary: R20 000 per month.

Working Arrangement:
On‑site with flexibility to work remotely one day per week.

What we are looking for:

• Experience and qualifications
  • Some hands‑on experience running or supporting paid media campaigns (agency or in‑house)
  • Comfortable working with data, reports, and optimisation recommendations
  • Meta and/or Google certifications are advantageous
  • Willingness to learn, follow structured processes, and take feedback
  • Platforms and exposure
• You will gain practical experience with:
  • Meta Ads Manager (Facebook & Instagram)
  • Google Ads
  • Tik Tok Ads Manager
  • Google Analytics (GA4)
• Exposure (training provided where needed) to:
  • SEMrush and Ahrefs
  • Screaming Frog (basic technical SEO audits)
  • Google Search Console
  • Hotjar
  • Klaviyo

Key Responsibilities:

• Supporting the setup, optimisation, and day‑to‑day management of paid media campaigns across Meta Ads, Google Ads, and Tik Tok Ads
• Implementing platform recommendations and best practices as directed
• Monitoring key performance indicators such as ROAS, CPA, and CPL, and escalating issues early
• Maintaining accurate tracking, naming conventions, and account structure
• Preparing regular performance reports and summaries for review
• Collaborating with senior team members to implement agreed campaign changes
• Performance expectations
• Performance is reviewed quarterly with a developmental KPI framework, focused on consistency and improvement rather than full ownership.

Key indicators include:

• Maintaining strong platform optimisation and account‑quality scores with senior support
• Demonstrating month‑on‑month learning and performance improvement where possible
• Submitting reports on time and in the correct format
• Maintaining good account hygiene and tracking accuracy
• Communicating clearly and flagging risks before they escalated
• A quarterly bonus may apply based on overall contribution and progress against expectations.