Senior Copywriter

Responsibilities

• Create performance-driven copy for a wide range of deliverables, including advertisements, email campaigns, direct mail, websites, video scripts, social media, and more.
• Combine brand fidelity with positioning and business objectives to create marketing copy that educates and drives action.
• Collaborate with the Copy Lead, editors, designers, cross-functional project leads, and SMEs to execute omnichannel campaigns.
• Translate product differentiation and market strategy into impactful copy.
• Adapt style and voice to unique audiences, reflecting a deep understanding of each audience’s needs.
• Analyze copy performance and optimize based on results.
• Support the Copy Lead in planning for future marketing initiative copy needs.

• 5+ years of copywriting, content writing, or UX writing experience; digital experience is required.
• Excellent written and verbal communication and presentation skills.
• Ability to synthesize research, ideas, and input from multiple stakeholders into compelling copy.
• Proven ability to adapt messaging and tone for specific channels, objectives, and audiences.
• Strong collaboration skills with experience working cross-functionally.
• Track record of taking initiative and proactively solving problems.
• Excellent editing and proofreading capabilities.
• Ability to manage multiple projects simultaneously in a highly responsive environment.

• Undergraduate degree in English, creative writing, marketing, journalism, communications, or a related field.
• Experience writing about insurance or reinsurance preferred.
• Advanced knowledge of email best practices.
• Experience with A/B testing.
• A solid knowledge of UX copywriting best practices.

• Sage Sure offers generous health benefits and perks, including tuition reimbursement, wellness allowance, paid volunteer time off, a matching 401K plan, and more.