CRM Content Automation Manager

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data‑driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

We’re seeking a CRM Content Automation Manager who lives and breathes AI engineering and marketing personalization
.

This role focuses on building and scaling automated content generation systems that supercharge CRM campaigns through machine learning models, natural language processing, and LLM‑driven frameworks
.

You’ll design and implement the pipelines, models, and integrations that automate personalized content across millions of customers — making every message smart, contextual, and conversion‑focused.

• Define and execute the AI content automation roadmap
  .
• Lead the development and fine‑tuning of in‑house LLMs tailored for CRM content generation, personalization, and localization (training, evaluation, optimization).
• Build and maintain scalable LLM and ML pipelines for automated personalization across email, push, and in‑app channels.
• Design prompt engineering frameworks and RAG (Retrieval‑Augmented Generation) systems leveraging vector databases to contextualize and scale content generation.
• Integrate generative AI systems with existing CRM and martech tools.
• Implement governance systems to ensure content quality, brand consistency, and compliance
  .
• Use A/B and multivariate testing data to train reinforcement or recommendation models that optimize message variants automatically.
• Collaborate with marketing, data, and engineering teams to align AI outputs with brand and performance goals.
• Stay ahead of advancements in generative AI, LLM fine‑tuning, and marketing automation to continuously evolve Medier’s personalization engine.

• Proven use of AI in content workflows (prompting, drafting, repurposing, QA).
• Solid understanding of machine learning, NLP, and recommendation algorithms
  .
• Proven experience building or fine‑tuning large language models (LLMs).
• Familiarity with Lang Chain
  , Hugging Face
  , or equivalent frameworks for building and deploying custom LLM pipelines.
• Strong Python skills and familiarity with Py Torch ,
  Tensor Flow
  , or similar ML frameworks.
  
  Experience integrating AI systems into CRM, marketing, or personalization platforms
  .
• Background in Marketing Technology or AI‑driven growth experimentation is a strong plus.
• Excellent communication skills and ability to bridge creative, marketing, and technical teams.
• AI Product Managers or ML Leads with marketing tech experience.
• Data Scientists / ML Engineers with NLP or generative AI backgrounds.
• Technical Content or Personalization Leads who’ve built and scaled AI‑driven content systems.

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