Esports Social Media Specialist

Neo Group is a Malta-based startup offering B2B services in marketing, tech, data analytics, customer support, HR, and compliance. Established in 2024, it is built on over 15 years of veteran experience in the iGaming industry.

We are looking for a high‑energy, gaming‑obsessed Esports Social Media Specialist to lead the digital presence for our portfolio of brands.

You will be responsible for crafting the voice, visual identity, and community engagement strategies across platforms like Twitter/X, Tik Tok, Instagram, and Discord. You won't just be posting updates; you'll be building subcultures around our brands.

• Develop and execute platform‑specific content calendars that align with tournament schedules, patch updates, and industry news.
• Produce platform‑first content, including short‑form video (Reels/Tik Toks), high‑impact graphics, and real‑time live‑tweeting of matches.
• Engage with fans, influencers, and pro players, maintaining an authentic, witty, and timely tone.
• Rapidly identify and capitalize on esports memes, viral moments, and emerging gaming trends.
• Track KPIs (engagement, reach, sentiment) and translate data into actionable insights to improve future campaigns.
• Work closely with the creative team, partnerships managers, and pro‑teams to ensure brand consistency and fulfill sponsor obligations.

• Deep knowledge of major esports titles (e.g., League of Legends, Valorant, CS2, Rocket League) and a genuine passion for esports as a professional sport.
• 2–4 years managing social media for a gaming brand, esports organization, or high‑growth agency.
• Basic proficiency in Adobe Creative Suite (Photoshop/Premiere) or high‑level mobile editing skills (Cap Cut/Canva).
• Understanding of internet culture and the specific language of various gaming communities.
• Comfortable working non‑traditional hours to cover live events and global tournaments.