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Digital Marketing Specialist; Mandarin Speaker

Job in Jakarta, Jawa, Indonesia
Listing for: Xcmg Group
Full Time position
Listed on 2026-01-26
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, Ecommerce, Marketing Communications
Job Description & How to Apply Below
Position: Digital Marketing Specialist (Mandarin Speaker  2025-02-20

Qualifications:

  • Fluent in Chinese both writing & speaking (mandatory) and also fluent in English is preferred.
  • Bachelor's degree in Marketing, Communication, Public Relations, or related major.
  • Minimal 3 years experience in digital marketing, e-commerce, media advertising or related professional area.
  • Previous work in heavy equipment industry, digital advertising industry, electronic industry, e-commerce industry are preferred.
  • Proven successful experience in planning and executing digital marketing methods, including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), or any digital advertising campaigns.
  • Strong experience in handling e-commerce and website operation.
  • Strong network and relationship with media contacts and experience in managing PR events, Press Conferences/Releases, Media Events/Gatherings, and Media visits.
  • Excellent writing and communication skills.
  • Ability to work as a team or independently.
  • Strong presentation skills, excellent multitasking skills, and target-oriented.
  • Job Description:

    As a Digital Marketing Specialist (Mandarin Speaker) G Group Indonesia, you will be responsible for ensuring the success and effectiveness of the company's digital marketing campaigns. Your key responsibilities will include:

  • Planning and operating the company's e-commerce platform and website.
  • Planning and implementing digital marketing campaigns, including web, SEO/SEM, email, social media, and digital advertising.
  • Measuring and reporting on the performance of all digital marketing campaigns.
  • Analyzing a large set of data to identify market trends, user behavior, and insights for recommendations of marketing and business strategy.
  • Developing content, storylines, and written materials and messages such as press releases, media advisories, pitches, presentations, etc. that are tied to the business brand and the PR plan framework.
  • Building positive relationships with corporate, media, and the public.
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