Product Manager

Job Title: Product Manager/Product Operations Manager - US Market

Location: Remote (Indonesia)

Demand Lane specializes in claimant acquisition services for law firms across the United States. Leveraging a vertically integrated platform, we facilitate the acquisition of qualified claimants  mission is to connect law firms with individuals actively seeking legal representation after experiencing significant injuries or injustices. By employing cross-channel media campaigns and a rigorous client-qualifying process, Demand Lane ensures the delivery of verified claimants and signed retainers.

• Technology-First Approach: Our advanced technology stack combines automation workflows with best-in-class analytics, enabling rapid scaling from a few to thousands of retainers.
• Vertically Integrated Platform.tilesWe merge lead generation, client screening, and intake processes to deliver qualified claimants efficiently.
• Consistent Delivery: Utilizing diversified media sources, we reach hard‑to‑find claimants and maintain a steady intake volume.
• Retainer‑Based Pricing: Clients pay only for intakes that meet their specific criteria, as we handle all preliminary processes.
• Commitment to Quality: Our comprehensive and accurate intake procedures ensure claimants are motivated to pursue their claims.

By integrating technology, strategic media approaches, and a commitment to quality, Demand Lane stands as a leader in the claimant acquisition industry, dedicated to connecting law firms with qualified claimants nationwide.

The Role: We are looking for a Product Manager / Product Operations Manager - US Market to drive operational excellence, streamline processes, and optimize engagement strategies across voice, text, and AI‑based automation workflows. This role is critical in managing complex dialing strategies, campaign execution, compliance adherence, and process optimization to ensure a high‑impact and efficient product operations function.

1. Project & Process Management

• Oversee and manage the entire call funnel and texting operations.
• Coordinate new project setup and execution.
• Develop and maintain roadmaps for product operations, aligning with R&D and operational objectives.
• Define and implement best practices in workflow automation and process optimization.

2. Engagement & Optimization Strategy

• Design and implement automation workflows to optimize engagement and conversion pulgadas.
• Lead A/B testing and experimentation to improve dialing and texting strategies.
• Enhance lead segmentation, ranking, and scoring models.
• Implement AI‑driven engagement workflows using NLP, LLMs, and intelligent automation.

3. Dialing & Texting Strategy

• Develop and optimize dialing strategies to improve conversion rates.
• Configure-results and manage dialer settings, including AMD, call routing, and IVR updates.
• Oversee texting operations, ensuring compliance with 10
  
  DLC, toll‑free regulations, and carrier guidelines.

4. Compliance & Regulatory Adherence

• Ensure adherence to FTC, TCPA, and other applicable regulations.
• Monitor and remediate caller  and compliance risks.
• Maintain logs, reporting, and proactive alerts for compliance and risk mitigation.

5. Data & Performance Analysis

• Conduct root cause analysis (RCA) and triage failures in dialing, texting, and automation workflows.
• Implement real‑time monitoring of dialer and call performance KPIs.
• Develop reporting dashboards and actionable insights to improve campaign efficiency.

6. AI & Automation Integration

• Manage and improve Text AI and Voice AI automation workflows.
• Work closely with engineering teams to prioritize feature requests and enhancements.
• Experiment with new AI‑powered engagement tools to optimize lead qualification.

7. Team & Vendor Management

• Lead cross‑functional coordination with marketing, operations, engineering, and compliance teams.
• Manage relationships with external vendors for dialing, messaging, and branded calling oktober.
• Train and mentor junior team members, ensuring operational excellence.

• Project Management Expertise – Experience in managing complex workflows and optimizing operational processes.
• Automation…