Events Project & Partner Engagement Lead

AGFA Health Care is a global leader in Enterprise Imaging, delivering clinically meaningful, cloud-ready imaging solutions that help healthcare organizations work more efficiently and stay in flow. Our Enterprise Imaging platform unifies imaging across specialties, care settings, and vendors supporting clinicians, IT leaders, and healthcare organizations worldwide.

As part of our global Marketing & Communications organization, we are strengthening our event and partner engagement capabilities to support growth, demand generation, and brand leadership particularly across North America and key global exhibitions.

We are looking for an Events Project & Partner Engagement Lead to drive the planning, production, execution, and performance optimization of AGFA Health Care’s major global exhibitions and selected regional events in the United States, while serving as a key point of contact for industry partnerships and memberships.

This role combines hands-on event project management, campaign execution, sales alignment, and partner engagement, ensuring that events deliver measurable business impact and a consistent, high-quality brand experience.

The role reports to the Marketing & Communications Director North America, and work in close collaboration with the global marketing & communication teams, sales leadership, and external partners.

Location:

• Lead end-to-end project management for major and minor exhibitions, including booth logistics, timelines, vendor coordination, and on-site execution.
• Oversee AGFA Health Care’s participation in major global exhibitions (e.g., RSNA, HIMSS, ECR) as well as multiple U.S.
  
  -based regional events.
• Ensure consistent brand representation across booth design, messaging, and promotional materials.
• Manage logistic requirements and deadlines for drayage, electric, shipping, etc.

• Collaborate with sales teams on pre-event outreach, on-site engagement strategies, and post-event follow-up.
• Provide tailored event collateral, insights, and recommendations to support pipeline creation and lead conversion.
• Ensure events are tightly aligned with sales priorities and target accounts.

• Act as the primary liaison for selected industry organizations and partners.
• Manage and optimize AGFA Health Care’s memberships, sponsor ships, and partner-related opportunities (e.g., HIMSS, RSNA, CHIME, SIIM).
• Build and maintain strong day-to-day relationships with external partners to maximize value and visibility.

• Strengthen AGFA Health Care’s brand presence through well-orchestrated, high-impact events.
• Drive higher-quality demand generation and improved sales outcomes through strong event-sales alignment.
• Maximize the value of industry partnerships and sponsor ships.
• Contribute to a consistent, professional, and differentiated AGFA Health Care presence across the global event landscape.

• Proven experience in event marketing, exhibition management, or integrated marketing programs, ideally in healthcare, health IT, or B2B IT/technology.
• Strong project management skills with the ability to manage multiple events, and stakeholders simultaneously.
• Experience working closely with sales teams and understanding the role of events in pipeline generation.
• Comfortable using marketing tools and platforms for registration, lead capture, and campaign execution.
• Analytical mindset with experience tracking performance metrics and ROI.
• Strong communication and collaboration skills, with the ability to work in a global, matrixed organization.
• Willingness to travel domestically and occasionally internationally to manage on-site activities, including exhibit hall set-up, full presence during show hours and breakdown of events.
• Innovative mindset with the ability to elevate events to industry-leading standards

• Own It — I do what I say, full accountability for results, finding solutions and practice ethical and safe behaviors
• Play as One — Collaborate for a common goal, diverse perspectives. Listen and communicate with respect, support decision for teams’ benefits
• Move Forward — Embrace change, explore opportunities…