Director of Sales & Marketing

Job Opening:
Director of Sales & Marketing (Midwest Region)

Company:
Display Supply & Lighting, Inc. (DS&L)

Location:

Itasca, IL (Hybrid / Regional Travel Required)

Reports To:

President

For over 47 years, Display Supply & Lighting, Inc. has been a leader in providing innovative lighting solutions, supply items, and logistics services to the trade show, corporate office, and retail display industries. We pride ourselves on technical expertise, high-quality products, and a commitment to helping our clients "stand out in the crowd."

We are seeking a high-energy, strategic, and results-driven Director of Sales & Marketing to lead our growth efforts within the Midwest Region. This is a dual-focus leadership role: you will be the architect of our regional sales strategy while simultaneously overseeing marketing initiatives that align with our brand's reputation for excellence.

The ideal candidate possesses a deep understanding of the lighting or trade show industries and has a proven track record of managing long-cycle B2B relationships.

• Regional Growth:
  Develop and execute a comprehensive sales plan to expand DS&L's footprint across Illinois and the broader Midwest.
• Account Management:
  Cultivate and maintain senior-level relationships with key exhibit houses, retail designers, and corporate partners.
• Revenue Optimization:
  Identify new market opportunities and vertical segments to diversify the company's revenue streams.
• Technical Consultation:
  Work closely with clients to provide custom lighting and supply solutions tailored to their specific project needs.

• Brand Stewardship:
  Oversee the creation of marketing collateral, digital content, and trade show presence to ensure a consistent, premium brand message.
• Lead Generation:
  Implement data-driven marketing campaigns to feed the sales pipeline.
• Product Launch:
  Collaborate with the operations and product teams to bring new lighting technologies to market with high impact.

• Experience:
  
  7–10+ years of progressive experience in B2B Sales and Marketing, preferably within the lighting, trade show, or architectural supply industries.
• Education:
  
  Bachelor's degree in Business, Marketing, or a related field (MBA preferred).
• Leadership:
  Proven ability to lead by example, influence stakeholders, and manage complex negotiations.
• Communication:
  Exceptional presentation skills and the ability to translate technical product features into value-based client benefits.
• Regional Knowledge:
  Strong existing network within the Midwest business community.

• Competitive salary and performance-based bonus structure.
• Comprehensive benefits package (Health, Dental, Vision, 401k).
• A collaborative, family-oriented company culture with the resources of a national industry leader.
• Opportunity to work at the forefront of LED and lighting technology innovation.

Interested candidates should submit a resume and a brief cover letter outlining their experience in the Midwest B2B market to

Display Supply & Lighting, Inc. is an Equal Opportunity Employer.