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Senior Brand Communications Lead — Strategy & Activation

Job in Irving, Dallas County, Texas, 75084, USA
Listing for: Bimbo Bakeries USA
Full Time position
Listed on 2026-03-12
Job specializations:
  • Marketing / Advertising / PR
    Branding Specialist / Ambassador, Marketing Manager
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below
A leading baking company in Irving, Texas is seeking a Sr. Manager of Communications Strategy & Activation to enhance brand storytelling and oversee creative activations. The ideal candidate will lead a team and collaborate across functions to improve brand equity. Responsibilities include guiding strategic alignment with brand teams, managing agency partnerships, and ensuring effective campaign execution. Candidates must have significant experience in brand roles within the CPG sector, along with a degree in marketing.
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Position Requirements
10+ Years work experience
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