Digital Marketing Coordinator

Mobility Credit Union is seeking a creative, organized, and data-driven Digital Marketing Coordinator to support our growing marketing and community presence. This role is responsible for creating, publishing, and managing digital content across multiple platforms, supporting cross-department member-facing communications, and representing the credit union at community and business development events. This position plays a key role in ensuring all member-facing communications are clear, accurate, and aligned across departments.

• Create, publish, and manage engaging digital content across social media platforms including Tik Tok, You Tube, Facebook, and other applicable channels
• Develop, schedule, and manage email marketing campaigns and in-app messages
• Create, update, and coordinate cross-department member-facing communications, including statements, online banking, mobile app messaging, website content, signage, and other communications originating from multiple departments
• Partner with operations, lending, deposit services, call center, and other departments to ensure all member-facing content is accurate, current, and consistent
• Design, build, and maintain the credit union’s social media presence and content calendar
• Plan and execute digital marketing campaigns across web, email, social, and display channels
• Measure and report performance of campaigns using KPIs and ROI metrics
• Identify trends and insights to optimize content performance and engagement
• Collaborate with internal teams to create landing pages and optimize user experience
• Conduct A/B testing, conversion testing, and campaign optimization

• Attend and assist with community, chamber, and business development events
• Support event setup, execution, and follow-up marketing efforts
• Capture photos, videos, and content at events for social media, website, and promotional use
• Serve as a brand ambassador for Mobility Credit Union

• Assist with miscellaneous facility and fleet management tasks as requested
• Support coordination, tracking, and documentation of related needs

• Review all cross-department, member-facing materials to ensure accuracy, compliance, and consistency
• Verify that statements, website pages, social profiles, email templates, mobile app messaging, signage, and promotional materials are current and up to date

• Support additional projects and tasks as needed to support marketing, operations, and organizational goals

• Highly creative with strong attention to detail
• Strong organizational, communication, and time-management skills
• Self-motivated yet customer-focused
• Ability to collaborate effectively across departments
• Proficient in marketing research, analytics, and performance tracking

• Bachelor’s or master’s degree in marketing or a related field
• Proven experience in digital marketing
• Demonstrable experience with SEO/SEM, email marketing, social media, and display advertising
• Experience optimizing landing pages and user funnels
• Experience with A/B and multivariate testing
• Working knowledge of marketing analytics tools (e.g., Google Analytics, SEMRush, or similar)
• Basic working knowledge of HTML, CSS, and JavaScript concepts preferred

• Full-time position with standard business hours; occasional evenings or weekends may be required for community events
• Flexible scheduling options may be available
• Competitive compensation and benefits package including medical, dental, vision, paid time off, and retirement benefit
• Opportunity to work for a mission-driven credit union focused on community impact and member service

• TALKING:
  One must frequently convey detailed or important instructions or ideas accurately, loudly, or quickly.
• REPETITIVE MOTIONS:
  Movements frequently and regularly require using the wrists, hands, and/or fingers.
• FINGER DEXTERITY:
  Primarily using just the fingers to make small movements such as…