Associate Brand Marketing Manager - Hearthstone

Overview

Job Title: Associate Brand Marketing Manager, Hearthstone (Contract)

Team: Hearthstone Marketing

Reporting To: Associate Director, Marketing, Hearthstone

Duration: 12 months

Start Date: Immediate preferred

Location: Irvine, CA (hybrid) preferred, but remote options may be considered based on candidate profile

Notes: This is a contingent worker position and will be staffed through Volt, a staffing and workforce management company.

Blizzard Entertainment’s Hearthstone Marketing Team is looking for an Associate Brand Marketing Manager to support Hearthstone’s global publishing and product marketing initiatives. We are seeking someone with strong organizational and project management skills who thrives in a fast-paced environment and enjoys working cross-functionally. The ideal candidate is detail-oriented, proactive, and passionate about marketing and gaming.

• Assist the Brand Marketing team in managing Hearthstone’s creative pipeline, creating content across consumer touchpoints, including owned and operated channels, storefront, and social media.
• Champion Brand Marketing projects directly with internal creative partners and external agency partners to ensure all communications materials deliver against the creative strategy. This includes briefing external partners, gathering assets, and managing the day-to-day of external and internal creative partners to operate at optimal levels.
• Collaborate on driving project management pipelines for overall schedules and deadlines and review agency estimates for services. Help manage trafficking/approvals processes and asset needs and distribution to international offices.
• Participate in creative briefings and attend subsequent creative reviews to provide feedback and direction.
• Communicate and motivate cross-functional teams around a single strategy. Collaborate with key development team personnel on go-to-market strategies and creative asset development.
• Able to learn new markets quickly and adjust to changing market dynamics and competitive landscapes.
• Assist the Brand Marketing team in creating messaging strategy and writing copy for owned and operated channels and storefront.

Minimum Requirements

• Experience: 5+ years of experience in marketing, creative agency account management; mobile publishing experience is a plus
• Project Management: Proven ability to manage multiple projects simultaneously with strategic and creative thinking
• Communication: Experience working with cross-functional teams and external agencies; clear feedback, exceptional written and verbal communication
• Detail-Oriented: Ability to prioritize and re-prioritize tasks under shifting requirements and deadlines
• Team Player: Ability to balance and blend the needs of various departments and team members into effective strategies
• Organizational
  
  Skills:
  
  Excellent time-management and organizational skills
• Critical Thinking: Strong critical thinking skills and professional handling of social conflicts
• Passion for Gaming: A passion for gaming on PC and mobile
• Bachelor’s Degree in Marketing or a related field
• Flexibility to travel, which may be required in this role

• Global
  
  Experience:
  
  Experience working in a global, multicultural environment
• Industry Knowledge: Awareness of mobile gaming behavioral trends
• Public Speaking: Public speaking and presentation skills

Including a cover letter with your application is strongly encouraged, highlighting familiarity with Hearthstone and relevant knowledge/experience in the gaming industry and working with creators/influencers.

Best known for iconic game universes including Warcraft®, Overwatch®, Diablo®, and Star Craft®. Blizzard Entertainment, Inc. is a premier developer and publisher of entertainment experiences with a long history of award-winning titles available across multiple platforms.

Activision Blizzard, Inc. is a large interactive entertainment company with a diverse portfolio of franchises and a global reach. We emphasize inclusion and provide a suite of benefits to support physical, emotional, and financial well-being for ‘Every World’.

The duties and responsibilities of…