Retail Marketing Specialist

Job Title:
Retail Marketing Specialist (Contract – 3 Months)

Reports to:
Head of Brand & Retail Strategy

Location:
Greater Los Angeles, CA (Hybrid 2 x week in Irvine + Retail Locations)

CHAGEE (pronounced CHAH-jee) is a modern teahouse with more than 7,000 locations globally.

We are a global brand with proud roots in Yunnan, committed to bringing people together through tea. CHAGEE is awakening a modern tea movement, grounded in authentic heritage, fueled by cutting edge innovation, and crafted to nourish body and spirit.

Elevate your career with CHAGEE as a Retail Marketing Specialist.

Through our stores across China, Asia Pacific, and the United States, we serve a staggering 100 million cups of tea monthly. CHAGEE is excited to expand its presence in the US market. This is your chance to be part of an exhilarating journey as we deliver the taste of authentic tea culture to America.

At CHAGEE,
we're awakening the world together, one cup at a time. Join a team that's redefining modern tea culture through authentic heritage, cutting-edge innovation, and a commitment to bringing people together.

• Strategy & Execution
  :
  Plan and execute retail marketing programs that align with our commercial planning calendar and marketing campaigns.
• Budget Management
  :
  Allocation and manage the Retail Marketing budget to ensure the highest ROI for marketing campaigns, via finance engagement on processes and identifying / collaborating with the best partners.
• Data Analysis
  :
  Analyze consumer behavior and local market data to inform and refine Retail Marketing activities providing Pre/Post Analysis for marketing campaigns. Provide insights and recommendations for continuous improvement.
• Creative Adaptation
  :
  Work closely with the Brand Creative team to develop campaign, then translate to store, digital, and media assets including in-store planograms, social content, targeted media, and owned platforms (app, website).
• Events & Promos
  :
  Oversee promotional programs, activations, and events to boost brand awareness and customer engagement.

• 5 + years of progressive experience in Retail Marketing, preferably with experience in QSR, food & beverage, or retail lifestyle.
• Proven success working directly with a marketing department, creative agency, or a similar fast-paced creative environment.
• Launch Experience
  :
  Demonstrated success supporting new store openings or market entry campaigns.
• Collaborator
  :
  Outstanding cross-functional skills with experience interfacing with operations, R&D, and brand teams.
• Communicator
  :
  Excellent verbal and written communication skills.

• Hybrid work schedule for a balanced life
• 401K with company match to secure your future
• Yearly bonus opportunity
• Comprehensive medical, dental, and vision insurance
• On-site fitness center and wellness programs
• Exclusive discounts at our tea locations, theme parks, and gyms
• Generous paid time off starting at 15 days, plus 7 federal holidays
• Opportunities for continuous education and scholarships
• Income protection including Disability, Life, and AD&D insurance
• Bereavement leave for those difficult times

Join our team and be part of a brand that's as refreshing as our tea! We're excited to see how your talents will help us grow and create memorable experiences for our customers.

The expected salary for this position is $75,500. Your actual base compensation will be determined on a case-by-case basis and may vary based on considerations including (but not limited to): relevant knowledge and experience for this position, skills, education, certifications and more.

Don't miss out on this incredible opportunity to be at the forefront of CHAGEE's expansion into the US market. Join us in shaping the future of premium tea culture and creating unforgettable experiences that will captivate American tea enthusiasts. Apply now and be part of something truly extraordinary!

CHAGEE is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic under applicable law.