Social Media Manager

At Acorns, our mission is to look after the financial best interests of the up-and-coming, beginning with the empowering, proud step of micro-investing. How do we accomplish our mission? Our values.

Lead With Heart - With compassion, integrity, and tenacity, inspire yourself and others to move past all previous thresholds of possibility

Make Bold Decisions - We are creating a new world. Be optimistic, adventurous, and courageous. Leap fearlessly into the future

Always Build Trust - Say what you mean, mean what you say, and do what you say you’re going to do. We are all owners. We are one team

Never Stop Growing - Change IS the constant. Stay hungry and curious. Be relentless in the pursuit of progress

Find a way - Never settle, no excuses, nothing is impossible. Just make it happen

Our values guide us, and our mission drives us. Come join us and help deliver financial wellness for the whole family, putting the tools of wealth-making into everyone’s hands.

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Social Media Manager | Acorns

The world doesn’t need another brand telling people how to spend their money. Social media is already filled with that. The perfect ad, the latest must-have, the endless scroll of things designed to separate people from their money.

Social media drives behavior - but why does it only push people to spend? With the right message, the right timing, and the right approach, it can do more than sell - it can help people build better habits, shift their mindset, and take control of their financial future. Bringing financial wellness into culture starts with how we educate, entertain, and inspire - that’s what this role is all about.

Acorns is looking for a Social Media Manager who can flip the script. Someone who understands that in a world obsessed with spending, saving and investing needs to be even more compelling. You’ll lead our presence across Instagram, Tik Tok, and Substack, shaping conversations around money in a way that feels modern, relatable, and actionable. If turning scrolling into investing instead of spending sounds like a challenge you’re up for, we’d love to hear from you.

This role reports to the Director of Brand Marketing.

Acorns is a remote-first organization, offering the flexibility to work remotely while providing optional access to office space in Irvine, CA.

• Responsible for implementing and leading social strategy for both Acorns and Acorns Early that connects to larger marketing and business goals

• Grow and evolve Acorns’ social media presence across Instagram, Tik Tok, Reddit, Linked In, You Tube, and other emerging platforms, leading a social media strategy.

• Develop, manage, and execute a dynamic content calendar
  , ensuring timely, relevant, and strategic content across priority channels.

• Own the Acorns voice on social and collaborate across marketing, creative, and product cross‑functional teams to bring the brand to life in new ways.

• Be a leader in our day-to-day community management
  , engaging in conversations about and with Acorns to foster a strong, engaged community. Collaborate with support partners to key topics, customer inquiries, and escalations with empathy and clarity.

• Collaborate with creative cross‑functional partners to bring to life dynamic content that brings the Acorns brand to life in a social‑first way

• Stay ahead of trends and find opportunities to integrate Acorns into relevant conversations and channels within the finance, investing, and fintech landscape.

• Source and share impactful customer stories that inspire and connect with our audience, showing the real‑life impact of investing and financial literacy.

• Scope and manage creators as needed for social content and partnerships

• Analyze and report on social performance
  , providing insights on engagement, audience growth, and content effectiveness to optimize strategy and inform future campaigns.

• Actively pitch and execute thumb‑stopping brand ideas across social media channels to grow Acorns as an owner of money conversations within social media

• 5 - 8+ years experience in social media
  —whether for a brand, personal…