Senior Sales Operations Analyst; Hybrid

Senior Sales Operations Analyst (Hybrid - 4 days per week onsite)

The Senior Sales Operations Analyst is a strategic partner to Sales and Revenue leadership, responsible for delivering high-impact analytics, process improvements, and operational support to drive revenue growth and team productivity. This role blends technical acumen with business insight—owning forecasting models, sales reporting, territory analysis, and CRM optimization. The ideal candidate is data-driven, detail-oriented, and thrives in fast-paced environments where scalable solutions and cross-functional collaboration are critical to success.

• Analyze sales performance data to identify trends, gaps, and opportunities for growth across the sales funnel
• Build, maintain, and optimize dashboards and reporting frameworks in Salesforce and BI tools (e.g., Looker, Tableau, Power BI)
• Support forecasting and pipeline management through data-driven modeling and performance analysis
• Track, analyze, and report on sales compensation, SPIFFs, and incentive program effectiveness
• Maintain CRM data hygiene and recommend improvements to system usability, automation, and adoption
• Design and refine sales processes, territory structures, lead routing logic, and quota frameworks
• Conduct ad hoc analysis and develop executive-ready insights to guide strategic decisions
• Support enablement through the creation of tools, templates, and reports that empower reps and managers
• Drive ongoing operational improvements that enhance speed-to-insight, accuracy, and sales team efficiency

• 4 years of experience in sales operations, revenue operations, or business analytics (SaaS, marketplace, or regulated industries a plus)
• Strong data analytics skills with proficiency in Salesforce and BI tools (Tableau, Power
  
  BI)
• Deep understanding of sales processes, revenue forecasting, and GTM strategy
• Highly organized, detail-oriented, and capable of driving multiple priorities in a fast-paced environment
• Strong data modeling and business case development skills, with advanced proficiency in Excel
• Deep analytical mindset with an ability to break down multi-dimensional business problems and communicate clear, data-supported recommendations
• Demonstrated ability to navigate ambiguity, apply structured thinking, and solve open-ended business problems
• Excellent communication skills with the ability to translate data into clear insights for non-technical stakeholders
• Experience working in fast-paced or rapidly scaling organizations, with a track record of driving impact across cross-functional teams

• Strong attention to detail combined with a big-picture, systems-level thinking approach
• Interest in or knowledge of the cannabis industry, regulatory landscape, and evolving market dynamics
• Collaborative team player with strong business acumen and a bias toward action
• High degree of intellectual curiosity, adaptability, and a passion for solving complex business problems

The base pay range for this position is $94,820.00 - $ per year

• Physical Health (Medical, Dental & Vision)
• 100% employer-paid premium for employees
• Up to 80% coverage for dependents
• Company HSA contribution with the High Deductible Health Plan
• 401(k) Retirement Plan (employer will match contribution up to 3.5% of employee contribution)
• Basic Life, Voluntary Life and AD&D Insurance options
• Supplemental, voluntary benefits
• Student Loan Repayment/529 Education Savings with a monthly company contribution
• FSA (Medical, Dependent, Transit and Parking)
• Voluntary Life and AD&D Insurance
• Critical Illness Insurance
• Accident Insurance
• Short- and Long-term Disability Insurance
• Pet Insurance
• Identity theft protection
• Legal access to a network of attorneys
• PTO, paid sick leave, and company holidays (including a 2026 holiday shutdown)
• Paid parental leave

Life at Weedmaps means innovation and heart. Come join us if you care about the plant, the people who love it, and are ready to let your talent shine. We foster a bustling and collaborative culture that revolves around an environment that focuses on the benefits of weed, and the community that…