Sr. Segment Marketing Manager

Skyworks is an innovator of high-performance analog semiconductors whose solutions power the wireless networking revolution. Through our broad technology expertise and one of the most extensive product portfolios in the industry, we are Connecting Everyone and Everything, All the Time.

At Skyworks, you will find a fast-paced environment with a strong focus on global collaboration, minimal layers of management, and the freedom to make meaningful contributions in a setting that encourages creative thinking. We are excited about the opportunity to work with you and glad you want to be part of a team of talented individuals who together are changing the way the world communicates.

In this position, you will be joining the successful Mobile Solutions Business (MSB)  will be responsible for driving Automotive, IoT, Wearable, CPE & M.2 market segments within the organization. The scope of responsibilities includes identifying new product opportunities, external product evangelization, business case generation, pricing strategy/negotiation, associated go to market strategies, and chipset partnerships. Additional activities include overall horizontal market segment strategy (market modeling, tracking segment trends and dynamics, competitive threat analysis and R&D investment recommendations).

This is a key position driving our continued growth in horizontal market segments by expanding our content footprint by leveraging the broad product portfolio of Skyworks.

You will work collaboratively with the Sales, Product Definition Team, Systems Engineering, Application Engineering and Product Line Management to develop winning product roadmaps and associated strategies. Key performance metrics include accretive revenue growth, market share expansion and content diversification.

• Create the overall market vision, strategy, and roadmaps with resultant business plans
• Create and maintain outbound product promotion material
• Evangelize your vision, strategy and roadmaps with the customer base
• Build and maintain product road maps in close collaboration with the product definition team
• Own and maintain the product concept funnel
• Ensure that product justifications are well researched, justified and structured to gain maximum ROI for Skyworks and market penetration growth
• Partner with the product definition team to ensure proper product definitions needed to execute the segment strategies you create will meet financial projections you set and own in alignment with product line managers P&L plans
• Maintain close alignment with the sales organization, track and drive opportunities to closure via strategies you create and tactical management including recurring alignment calls
• Create product collateral and product support documentation to be used for customer facing activities
• Own and manage the product pricing strategy which results in gross margins exceeding that for the BU and corporate averages
• In conjunction with the sales and demand management teams, ensure the accurate forecast management of product in production and in development
• Collaborate with product line management to create strategy and plan for managing product life (EOL, PCN) messaging to sales and customers, directly assisting with negotiations when needed
• Lead marcom planning and strategies in conjunction with the MARCOM team, including trade shows, industry events, website maintenance, social media, white paper creation, demos, social media and more
• Create training materials and conduct ongoing training for sales, distributors, sales representatives

• BS or
  
  B. Eng in Electrical Engineering or related engineering field, MBA or financial analytics exposure
• 15 years of related experience
• Team player mentality & self-motivated
• Minimum five years of previous experience with Cellular RFFE
• Experience with direct customer communication and support for RF products
• Well versed in RF Technologies (Cellular, WiFi, BT/BLE, GNSS, etc)
• Excellent communication and interpersonal skills
• Strong PowerPoint, Excel and Data Management skills
• Prior experience working with chipset partners such as Media Tek or Qualcomm preferred
• Ability to work well with…