General Manager of CA

Job Title

General Manager of California

Operations

Director of National Accounts

All field operations in the assigned territory

Full-Time, Exempt

$90k-$130k annually (based on skill, experience, and location) + Commission‑based incentives

The ideal candidate resides in/around the Irvine / Orange County territory.

The General Manager of California is responsible for managing sales, profitability, growth, and account development in California. The GM oversees all field team members in the territory, focusing on their training, development, and accountability. The GM will play an integral role in the success of the Account Managers, Service and Repair teams.

Business Development

• Establish, develop, and maintain business relationships with current and prospective customers in the assigned territory to generate new business.
• Conduct telephone/video calls and in‑person visits to current and prospective customers to present demonstrations of products and services, highlighting how they will benefit the client. Provide initial and ongoing training and support on products and services as needed.
• Create and maintain current and potential customer profiles in our CRM software program.
• Partner with the Procurement Department to develop clear and effective written proposals, quotations, and contracts for current and prospective customers. Up‑sell and sell additional products/services to existing clients.
• Partner with cross‑functional teams to analyze market potential and determine existing and potential clients’ value to the organization.
• Provide management with comprehensive reports on customer needs, competitive activities, and potential product opportunities, utilizing the Net Suite automation tool for weekly pipeline and forecast reporting.
• Present reports to senior management on a regular basis, offering insights for improvement, and communicate sales opportunities to surpass set quarterly goals.
• Review and manage the California P&L (report will be provided) and attend operations meetings to discuss needs and opportunities.
• Maintain strong client relationships, addressing any concerns or issues promptly and effectively.

• Provide on‑site and in‑depth leadership and direction to all field personnel in the California territory ensuring high levels of performance and client satisfaction.
• Oversee day‑to‑day operations, including scheduling, resource allocation, and inventory management.
• Performance management and oversight of employee overtime and time off requests.
• Supervise the scheduling of all projects, repair and installations, and service visits in the territory, providing coaching and recommendations as needed.
• Monitor team performance and productivity, identifying areas for improvement and implementing corrective actions as needed.
• Oversee completion of and perform quality assurance on all service, repair and installations, and warranty work completed by our internal team, channel partners, or subcontractorsli>
• Work with our Channel Partner team to source and manage channel partners relationships in the territory.
• Foster a positive and collaborative work environment, promoting teamwork, accountability, and professional development.

• Ensure compliance with safety regulations and company policies, promoting a culture of safety and adherence to best practices.
• Ensure all employees are wearing proper PPE at all times, providing training and coaching as needed.
• Verify all employees are using the proper tools and equipment, providing training and coaching as needed.
• Perform stand‑up safety meetings with teams to increase safety awareness and decrease changes of injury and illness.
• Stay informed about industry trends and developments, implementing innovative solutions to enhance service quality and efficiency.
• Continually learn about new products and improve selling skills. The GM is required to attend Vivo Aquatics‑funded training events throughout the year and is expected to participate in self‑paced tutorial learning when appropriate.

• Strong leadership skills with the…