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Job Description & How to Apply Below
Company: Land Asset Technologies
Location:
Indore
Employment Type:
Full-time
Job Overview
Land Asset Technologies is seeking a highly skilled Digital Marketer & SEO Expert who will be responsible for planning, executing, and optimizing digital marketing campaigns across paid and organic channels. The ideal candidate will have strong hands-on experience with Google Ads, You Tube Ads, Meta Ads (Facebook & Instagram) , along with deep knowledge of SEO, Word Press, and Elementor , enabling data-driven content and website optimization.
Key Responsibilities Paid Advertising & Campaign Management
Plan, create, execute, and manage performance-driven ad campaigns on:
Google Ads (Search, Display, Performance Max)
You Tube Ads
Meta Ads (Facebook & Instagram)
Conduct audience targeting, keyword research, bidding strategies, and budget optimization.
Monitor campaign KPIs such as CTR, CPC, CPA, ROAS, and conversions.
Perform A/B testing on ad creatives, landing pages, and audience segments.
Generate detailed performance reports and insights for continuous optimization.
SEO & Content Optimization
Develop and implement on-page and off-page SEO strategies to improve organic rankings.
Conduct in-depth keyword research and competitor analysis.
Provide SEO-based keyword frameworks for website content, landing pages, and blogs.
Optimize website structure, metadata, internal linking, and page speed.
Collaborate with content writers to ensure SEO best practices are followed.
Track SEO performance using tools like Google Search Console, Google Analytics, and third-party SEO tools.
Manage and optimize websites built on Word Press using Elementor .
Implement SEO-friendly layouts and page structures.
Coordinate landing page creation and optimization for paid campaigns.
Ensure website performance, mobile responsiveness, and technical SEO compliance.
Required
Skills & Qualifications
Bachelor’s degree (preferred).
2+ years of experience in PPC.
Proven expertise in Google Ads, You Tube Ads, and Meta Ads .
Strong understanding of SEO (technical, on-page, and off-page) .
Hands-on experience with Word Press and Elementor .
Proficiency in Google Analytics, Google Tag Manager, and Search Console.
Knowledge of conversion tracking, pixels, and event-based analytics.
Strong analytical, problem-solving, and reporting skills.
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