Ecommerce Retention Manager Specialist; Klaviyo & SMS

Location: Bali (On-Site Role)
Employment Type: Full-Time
Industry: Marketing & Communications – Digital Marketing

We are a fast-growing global ecommerce beauty company operating across Australia, UK, EU and USA, specializing in haircare, skincare and cosmetics.

We are seeking a highly experienced Senior Ecommerce Retention Manager to take full ownership of our email and SMS revenue systems using Klaviyo. This role plays a critical part in increasing recovered revenue, repeat purchases, and customer lifetime value.

This is an on-site position based in our Bali office.

You will be responsible for building, managing and optimizing a complete lifecycle retention system that converts visitors into customers and customers into repeat buyers.

This is a revenue-focused position where performance will be measured by measurable commercial outcomes.

• Build and optimize advanced Klaviyo automation systems
• Design behavior-based customer journeys
• Develop segmentation strategies using customer and purchase data
• Implement A/B testing and continuous optimization

You must have proven experience building and managing:

• Multi-step Welcome Flow
• Browse Abandonment Flow
• Cart Abandonment (Email & SMS)
• Checkout Abandonment Recovery
• Post-Purchase Upsell & Cross-Sell Flows
• VIP Retention & Loyalty Flows
• Win-Back & Reactivation Campaigns
• Site Abandonment Sequences

• Plan and execute promotional email & SMS campaigns
• Manage seasonal campaigns and product launches
• Optimize campaign performance and revenue contribution

• Monitor open rates, CTR, conversion rates and revenue per recipient
• Continuously optimize automation for revenue growth

• Minimum 3+ years advanced Klaviyo experience
• Proven experience building full lifecycle funnels
• Advanced segmentation and behavioral targeting skills
• Shopify integration experience
• Strong analytical and data-driven mindset

• Automation architecture you have built
• Lifecycle strategy implementation
• Revenue results generated from retention systems
  
  Performance improvements from optimization work
• Experience working with ecommerce brands

• Beauty / Skincare / Cosmetics industry experience
• Experience managing large SKU catalogues
• Experience scaling retention systems in high-growth ecommerce environments

Success in this role will be measured by:

• Increase in abandoned cart recovery revenue
• Improvement in repeat purchase rate
• Growth in customer lifetime value
• Increase in revenue contribution from email & SMS
• Scalable automated lifecycle systems

Degree in Marketing, Business, or Digital Marketing (preferred but not essential)

Proven hands‑on ecommerce automation experience is essential

Competitive salary based on experience. Performance incentives available for candidates who deliver measurable revenue growth.

• CV / Resume
• Examples of Klaviyo flows built
• Automation diagrams or screenshots (if available)
• Revenue results or performance metrics
• Brief outline of your retention strategy approach
• What’s your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years’ experience do you have as a Retention Manager?
• How would you rate your English language skills?