Senior Marketing Communications Manager

Job Overview

For over 45 years, Weaver Fundraising has led the product fundraising industry with superior technology and service. Our Trail’s End platform helps Scouting America raise funds efficiently so they can focus on what matters most. We’re a purpose-driven team empowering youth to achieve their dreams.

As our Senior Marketing Communications Manager, you will shape and execute our social media and omni‑channel marketing strategy. This hands‑on role blends creative storytelling, community engagement, and strategic planning to connect with Scouts, families, and customers nationwide.

During the sales season, you’ll energize and manage two large Facebook communities (40K+ members), driving engagement and sharing insights to help Scouts succeed. In the off‑season, you’ll focus on our creative channel strategy, content development, and expanding our brand presence across channels.

Location:

Indianapolis, IN (In‑Office)

• Lead and evolve Weaver Fundraising’s social media strategy across key platforms.
• Create engaging posts, graphics, and short videos celebrating Scout success.
• Build omnichannel campaigns across email, SMS, and in‑app alerts.
• Manage online communities with empathy and energy, fostering connection and support.
• Collaborate with ambassadors and influencers to extend our reach and impact.
• Track performance metrics and share insights to guide future campaigns.

• 5+ years managing brand social media, communities, or digital marketing campaigns.
• Excellent writing and storytelling skills with a positive, motivational voice.
• Expert creative ability using Canva, Adobe Creative Cloud, or similar design tools.
• Experience with Klaviyo (or similar), analytics tools, and social dashboards.
• Strong organizational skills and ability to drive, execute and balance multiple projects to completion.
• Data‑driven mindset with the ability to translate insights into action.
• Passion for youth development and the mission of Scouting.

• Experience creating short‑form video content (Reels, Tik Tok).
• Familiarity with nonprofit, youth, or mission‑based organizations.

• Up to 5% 401(k) company match
• $2,500 annual HSA contribution
• Up to $15K in continued ed reimbursement
• Free on‑site gym and healthy snacks
• A mission‑driven, collaborative culture

Mid‑Senior level

Full‑time

Marketing and Sales

The role responsibilities are various and not limited to those written in this document.