Senior Director, Medical Omnichannel Capabilities & Digital Solutions

Location: Indianapolis

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism.

We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Lilly’s Medical Omnichannel Education (MOE) team helps address clinical care gaps by delivering scientifically grounded, needs-based education to healthcare professionals (HCPs) through multiple digital channels.

As
** Senior Director, Medical Omnichannel Capabilities & Digital Solutions**, you will serve as the
** global Medical Affairs leader for digital channel strategy and capability**—shaping how Medical content and experiences are designed, governed, measured, and scaled across channels such as
** web, email, social, and emerging digital platforms**. You will translate customer insights and external best practices into practical, compliant capabilities that improve the HCP experience and support better patient care.

This is a highly visible role with the opportunity to influence enterprise direction and help shape the future operating model for Medical digital channels.
** What you will do
**** Set the global strategy and roadmap
*** Lead the
** multi-year strategy and roadmap
** for Medical Affairs digital channels and omnichannel capabilities, aligned to customer needs and business priorities.
* Define success measures (e.g., adoption, engagement quality, operational performance, experience outcomes) and establish a cadence for continuous improvement.
* Ensure channels operate as an integrated ecosystem (not disconnected tactics).
*
* 2) Lead Medical Affairs web strategy (enterprise partnership)
*** Partner closely with the
** Senior Director, Unified HCP Experience
** to represent and shape the
** Medical Affairs web strategy**, including experience standards, prioritization, governance, and measurement.
*
* 3) Establish standards, governance, and scalable ways of working
*** Build and maintain
** global standards, guardrails, and governance
** in partnership with Quality, Compliance, Legal, Privacy, and Regulatory stakeholders.
* Clarify decision rights and operating mechanisms (intake, prioritization, design standards, release governance, measurement).
* Ensure global approaches can be implemented locally/regionally, balancing consistency with market and regulatory needs (US and international).
*
* 4) Drive innovation and external thought leadership
*** Identify relevant trends in digital engagement, technology, and policy and translate them into pilots and scalable capabilities.
* Build and leverage an external network of experts (vendors, industry partners, consultants) to accelerate learning and adoption.
* Represent Medical Affairs externally as needed to shape ethical, compliant digital dissemination practices.
*
* 5) Lead cross-functional delivery and execution oversight
*** Partner with technology, insights/analytics, market research, and internal Medical stakeholders to deliver capabilities that are measurable, customer-centered, and compliant.
* Oversee channel execution for MOE priorities (including web, email, social, and other digital formats), ensuring delivery against plans, timelines, budgets, and quality expectations.
* Own operational planning, capacity management, reporting, and vendor/partner coordination for channel work streams.
*
* 6) Lead and develop talent
*** Manage and develop a team of 9, including performance management, coaching, and succession planning.
* Build a culture of customer focus, strategic thinking, operational rigor, and compliance-by-design.
** Minimum qualifications
*** Bachelor’s degree (or higher).
* ** 7+ years
** of experience leading digital channels and/or customer solutions in a complex, cross-functional environment
* Qualified applicants must be authorized to work in the United States on a full-time basis. Lilly will not…