Analytics Specialist

Location: Prakāshamnagar

Job Title:

Google Analytics Specialist

Location:

Hyderabad, India

Experience:

5+ Years

Mandatory Skill:
Firebase

Job Summary:

We are looking for a skilled  Google Analytics Specialist  with strong experience in  GA4 ,  Universal Analytics ,  Google Tag Manager (GTM) , and  JavaScript . The role involves implementing tracking solutions, analyzing digital performance, and delivering actionable insights to improve user engagement and business outcomes.

Key Responsibilities:

Implement and manage  Google Analytics (GA4/Universal Analytics)  configurations and tracking.
Set up and maintain  Google Tag Manager (GTM)  for precise event tracking and data collection.
Develop custom tracking solutions using  JavaScript  and  Firebase  for advanced analytics needs.
Analyze website and app data to extract insights and support strategic decisions.
Collaborate with cross-functional teams (developers, marketers, product managers) to optimize analytics setup.
Create reports and dashboards to track  KPIs  and user behavior.
Troubleshoot tracking issues and ensure accurate data flow.
Required Skills &

Qualifications:

Proficiency in  Google Analytics (GA4 & Universal Analytics)  setup and reporting.
Expertise in  Google Tag Manager (GTM)  tag implementation and debugging.
Strong hands-on experience with  JavaScript  and  data layer configuration .
Working knowledge of  Firebase  for mobile analytics.
Ability to handle large datasets and deliver clear, data-driven insights.
Excellent problem-solving, communication, and collaboration skills.