Creative Marketing Manager

Overview

Description:

Wellness House envisions a community where all people affected by cancer thrive. Offered at no cost, and as a complement to medical treatment, our programs educate, support, and empower participants in order to help them improve their physical and emotional well-being.

Summary

Department: Marketing & Communications

Supervised By: Director of Marketing and Communications

Supervises: Volunteers, Interns

Status: Full-time, Salaried, Exempt

Hours: 40 hours per week; some evening and weekend work required as needed

Location: Remote with days onsite at main location in Hinsdale and partner locations as needed;
Hybrid schedule during first 90 days

The Creative Marketing Manager is responsible for developing and executing marketing strategies while producing high-quality visual and written content that engages participants, donors, volunteers, healthcare providers, and community partners. This position tailors strategies and materials to the unique needs of each audience, ensuring communications are compelling and aligned with organizational goals. Highly design-focused, this role requires proven excellence in visual storytelling, photography, digital and print collateral production, copyediting and proofreading, and organic social media management.

The Creative Marketing Manager also maintains the organizational website, develops engaging cross-platform content, and ensures consistency of brand and messaging. Working independently and collaboratively across departments, this position tracks the marketing budget and supports the Director of Marketing and Communications in annual planning, while continually monitoring and optimizing tactics in real time.

Graphic Design, Marketing and Content Development (Approx. 65–70%)

Design and produce all major organizational print and digital collateral, including:

• Annual Report
• Two print newsletters annually
• Quarterly Program Guides and Welcome Guides
• Quarterly flyers, postcards, ads, and promotional materials
• Fundraising appeals (two per year)
• Annual Impact Reports
• Paid print advertising for special events
• Partner banners, posters, flyers for distribution at Partner Hospitals
• Additional collateral as needed for programs, fundraising, and outreach
• Event signage and collateral

Manage the production process from concept through delivery, ensuring materials align with brand standards and strategic goals.

Write, edit, and proof content for marketing materials, program promotions, fundraising campaigns, and email templates.

Capture and curate mission-centered photography that reflects participant experience and program impact, including:

• Taking event photos at quarterly special program events (approximately 1–2 per quarter) and select additional program activities (evenings/weekends as needed).
• Producing usable photo assets paired with participant or staff quotes for social media, digital campaigns, and print materials.
• Selecting and preparing photos that accurately and respectfully tell the Wellness House story.

Maintain and organize the Wellness House photography library; ensure images are current, searchable, and approved for use.

Collaborate with staff across departments to support program and development marketing needs.

• Collaborate with Community Relations Manager to ensure all community partners have Wellness House Materials and literature appropriate to the setting. This includes ongoing quarterly program information as well as material related to individual special events
• With DoMC, collaborate with Special Events Manager and Public Relations and Media Manager to develop and implement a marketing strategy to increase revenue and donor turn-out for the Walk, the Ball, and other donor events
• Collaborate with the Manager of HR and Volunteers to market new volunteer outreach efforts in the community

Manage vendor and distributor relationships to fulfill marketing needs.

(Approx. 20%)

• Develop and implement an organic social media strategy aligned with organizational goals.
• Create, schedule, and publish content across major platforms (Facebook, Instagram, Linked In, You Tube, and others as appropriate).
• Maintain a…