Builder Marketing Manager

Builder Marketing Manager

Cornerstone Capital Bank is a new bank, with over $330 million in capital and $2 billion in total assets. It combines the mortgage industry giant Cornerstone Home Lending with community banking standout Roscoe State Bank. You’ll work at a leader in mortgage lending and community banking, growing into middle‑market commercial and real‑estate lending.

We honor God by using our talents to make a positive difference in the lives of our Team Members, Clients, Shareholders, Communities, and the people who provide services to us.

• Lead the development of strategic builder marketing initiatives including promotional campaigns, community launch support, forward commitment promotions, incentive messaging, and co‑branded collateral designed to drive builder alignment and production growth.
• Maintain expert‑level understanding of builder operations, sales cycles, forward commitments, rate lock programs, preferred lender agreements, and incentive structures to ensure all marketing programs are accurate, compliant, and positioned for maximum impact.
• Design training campaigns and content that simplify complex builder financing strategies, including forward commitments, joint ventures, and incentive programs, ensuring teams can market these offerings confidently and compliantly.
• Support the Senior Marketing Operations Manager in managing the end‑to‑end onboarding workflow for new builder partnerships, ensuring all marketing requirements, timelines, and deliverables are coordinated across internal teams and builder stakeholders.
• Collaborate closely with Secondary Marketing, Compliance, Legal, Digital, Design, Web, and Content teams to ensure all builder marketing initiatives meet regulatory, operational, and brand standards.
• Provide strategic direction to Field Marketing Coordinators to ensure consistent, compliant execution of builder initiatives including promotional campaigns, co‑branded materials, and market‑specific requests.
• Travel may be required for key partnership discussions and builder evaluations.
• Deliver monthly recap reports and performance insights to the Senior Marketing Operations Manager outlining campaign effectiveness, builder activity, forward commitment utilization, and emerging opportunities.

• Degree in Marketing or related field preferred.
• Minimum 3+ years of builder experience in the mortgage industry.
• Proven ability to lead marketing initiatives in a fast‑paced, relationship‑driven environment.
• Strong understanding of builder promotions, financing scenarios such as forward commitments, joint ventures, and affiliated business arrangements.
• Experience with field onboarding and training.
• Exceptional communication, project management, and problem‑solving skills.
• Creativity and initiative to develop engagement strategies for clients.

Competitive salary, full benefits package, and potential performance‑based bonus.

If you have the qualifications, drive, and passion to match, we invite you to become a member of our winning team! Once you’re a part of our Cornerstone team, we will continue to invest in you as a valuable asset to our company. There’s something special about working at Cornerstone.