Marketing Manager

Marketing Manager

Company: Crescent Hotels & Resorts

Location:

Houston, TX

As a new hotel in Hilton’s Curio Collection, Blossom Hotel Houston delivers a blend of design, elevated amenities, and a commitment to holistic wellness. The hotel features contemporary interiors with floor-to-ceiling windows, a rooftop pool with panoramic skyline views, and the city’s only hotel med‑spa, the Total You Medical Spa.

We are seeking a dynamic and results‑driven Marketing Manager to join our hotel team. The Marketing Manager will develop and execute innovative marketing strategies to drive brand awareness, increase occupancy, and enhance guest engagement. This role requires creativity, strategic thinking, and a deep understanding of the hospitality industry.

• Develop and implement marketing campaigns to promote the hotel’s services, amenities, and events.
• Oversee all digital marketing initiatives including SEO, email marketing, paid media, and social media.
• Manage the hotel’s website and ensure content is current, engaging, and aligned with brand standards.
• Collaborate with the Sales team to create promotional materials and sales tools.
• Organize and promote events, packages, and seasonal promotions to boost revenue, including our onsite dining outlets and medical spa.
• Monitor and analyze market trends, competitor activity, and guest feedback to refine marketing strategies.
• Manage relationships with external agencies, photographers, and media partners.
• Ensure consistent brand messaging across all platforms.
• Track marketing performance metrics and prepare reports for senior management.
• Help coordinate public relations activities and influencer collaborations.

• Bachelor’s degree in marketing, business, hospitality management or equivalent experience preferred.
• 2–5 years of marketing experience, preferably in the hospitality or tourism industry.
• Strong knowledge of digital marketing tools and analytics platforms (Analytics, Meta Ads, etc.).
• Excellent written and verbal communication skills.
• Creative, organized, and detail oriented.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Familiarity with CRM and hotel property management systems is an advantage.

• Highly competitive wages.
• An exceptional benefit plan for eligible associates and their family members.
• 401(k) matching program for eligible associates.
• Flexible scheduling to allow you to focus on what is important to you.
• Discounts with our Crescent managed properties in North America for you and your family members.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.