Digital Content​/Social Media Engagement Specialist

Are you a artistic storyteller, bored with the similar operate program day immediately after working day? Do you Enjoy all issues digital, in particular social media? Would you simply call yourself an pro at generating remarkably engaging and visible posts and posts?

KPRC-Tv set 2, the Graham Media Group owned / NBC affiliated station, is in search of a highly determined digital articles/social media engagement professional to assist KPRC2/ and all its electronic platforms go on to dominate in the country’s fourth premier metropolis.

Obligations

The Electronic Written content/Social Media Engagement Professional will be dependable both for making partaking articles and social posts as nicely as guiding the KPRC 2 and Houston Lifetime team’s towards results and development on all electronic platforms.

This crew member will develop abundant material that captivates our users and advertisers, manage our social media accounts and specialty internet sites, and often operate with a workforce of significant performers. This position will be responsible for social and engagement strategic initiatives with the purpose of establishing and creating a faithful viewers for KPRC 2 and Houston Life.

Advertisement

This position will report to the Electronic Director and the news division as very well as get the job done with all other departments to build material that supports campaigns and themes that benefit KPRC 2 and all its platforms. Some of this material is branded for the advertiser and other information will enrich the marketing campaign or item they are sponsoring.

This purpose will be dependable for coaching our anchors, reporters and hosts on finest social practices and monitoring their social media engagement, which will consist of actively supporting membership initiatives for KPRC 2 and Houston Existence. This posture will have a arms-on purpose with creating net written content by our content material management method and other applications and engineering we use to help KPRC 2′s 52-7 days initiatives.

The role may well at times consist of some constrained on-air pursuits.

More obligations contain down below:

· Strategy neighborhood material for a variety of station promotions and campaigns that tie into electronic sponsor ships secured by KPRC’s product sales department.

Advert

· Work with the KPRC 2 Insider membership team to generate information and offer technological support to aid build sweepstakes, quizzes, polls, and elements for newsletters.

· Publish and edit information that supports these initiatives, such as creating/finding images and movie.

· Control the social media presence for this content by generating participating posts.

· Create digital layers (utilizing quizzes, interactives and polls) when manufacturing the articles.

· Create many pieces of distinctive electronic material for the Houston Existence model every single week. This information is independent from the segments that are aspect of their exhibit.

· Watch Houston Life’s web-site and social media internet pages and do the job with expertise and producers to continuously build information, though group-sourcing substance for the displays from viewers responses.

· Build first snackable content material (may perhaps contain sponsored) for Houston Life’s You Tube, IGTV and Fb channels.

Advertisement

· Create branded content material for advertisers and build out material strategies that notify their story and raise their brand name.

· Provide the Sales Office help marketing branded written content campaigns by using component in gross sales conferences.

Skills:

· Pro in Social Media administration

· Must be a self-starter and just take initiative

· Established practical experience in participating and expanding a stable social media audience

· Previous expertise functioning in news setting a key as well as

· An knowledge of metrics for digital, social environments

· Proficient with electronic tools and information administration systems

· Powerful producing and proofreading expertise (candidate will acquire a crafting test)

· Exceptional published and verbal interaction capabilities

· Faculty degree in Journalism/Communications favored

·…