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Product Marketing Specialist

Job in Houston, Harris County, Texas, 77246, USA
Listing for: PROtect ® LLC
Part Time position
Listed on 2025-12-31
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing
Job Description & How to Apply Below

Posted Monday, December 22, 2025 at 6:00 AM

Overview

PROtect is seeking a Product Marketing Specialist (Contractor) to help shape our product marketing strategy and bring it to life through clear messaging, strong technical and customer‑facing content, and go‑to‑market support. This role will support our IDMS product and an AI‑focused product, partnering closely with product, marketing, and business development to strengthen our story, improve conversion, and support growth.

Time Commitment & Path
  • 10–15 hours/week (contract)
Key Responsibilities
  • Define ICPs and personas for priority segments and buying roles across SMB, mid‑market, and/or enterprise
  • Build and maintain a messaging framework (positioning, value props, proof points, differentiation, objections)
  • Develop customer‑facing and internal assets, such as: product/solution one‑pagers, briefs, web copy, FAQs, and light sales enablement as needed
  • Create and optimize email nurture content aligned to personas and stages (awareness ? consideration ? decision)
  • Collaborate with marketing, product, business development, and leadership and other team members to ensure consistent messaging across campaigns, content, and event activations
  • Conduct market/competitive research to support positioning and content direction
Requirements
  • SaaS product marketing experience required (experience supporting SMB, mid‑market and/or enterprise audiences)
  • Strong writing and editing skills; able to translate technical concepts into clear customer value
  • Comfortable working cross‑functionally and moving deliverables forward with minimal oversight
  • Organized, responsive, and able to manage multiple work streams in a part‑time cadence
Nice to Have
  • Experience in or exposure to NDT (non‑destructive testing) or industrial inspections
  • Familiarity or experience marketing AI‑enabled products
What Success Looks Like (first 60–90 days)
  • Documented ICPs/personas with clear use cases, pains, and buying triggers
  • A usable messaging framework adopted across Marketing/Content/Events
  • At least one email nurture sequence drafted and ready to deploy (or in‑market with early performance learnings)
  • HSA/FSA
  • HSA Company Match
  • 401K with up to 4% Match, 100% Vested immediately
  • PTO
  • Free Mental Health Courses and Resources
  • Free Financial Coaching Classes/Resources
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