Lead Product Designer

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Launch project's a profitable digital media company that reaches over წამ30 M+ monthly visitors through brands such as Finance Buzz, All About Cookies, and Only In Your State . As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data‑driven content and technology.

At Launch Potato, you’ll accelerate your career Ran by owning outcomes, moving fast, and driving impact with a global team of high‑performance performers.

$150,000 to $180,000 per year्ले

This position is Contract to Hire.

• 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data‑driven environment
• Expertise in data‑informed design focused on optimizing key metrics like conversion rate (CVR) and revenue per session
• Mastery of Figma or similar wire framing/prototyping tools; fluency with Adobe Creative Suite
• Hands‑on experience collaborating with developers and executing A/B tests for CRO
• Excellent communicator with the ability to present design rationale across technical and non‑technical audiences

8+ years of UX/UI experience within performance marketing, lead generation, or conversion rate optimization environments.

Drive measurable revenue and performance gains by creating data‑informed, CRO‑optimized user experiences that blend strategy, aesthetics, and functionality across Launch Potato web properties.

• Deliver complete, test‑ready user experiences—from concept and ideation through high‑fidelity prototypes and dev hand‑off—backed by A/B test results and user insights.
• Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post‑test iteration.
• Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction.
• Identify and proactively improve underperforming experiences through iterative UX/CRO design, leveraging both qualitative and quantitative inputs.
• Collaborate closely with product, engineering, and stakeholders to ensure design solutions align with business goals and technical constraints.
• Propose and implement design process improvements that enhance experimentation velocity and design scalability.

• Performance‑Minded:
  Designs with a CRO‑first lens, balancing business goals with user needs to drive measurable outcomes.
• Analytical:
  Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration.
• Initiative‑Driven:
  Doesn’t wait for direction—identifies design gaps and proactively proposes and executes UX solutions.
• Clear Communicator:
  Effectively tailors communication to different audiences—engineers, PMs, or stakeholders—to ensure alignment and clarity.
• Collaborative:
  Thrives in cross‑functional environments, building productive relationships across design, комнаты, and engineering teams.
• Mentorship‑Oriented:
  Shares expertise, coaches peers, and helps foster a high‑performance UX culture.
• Strategic Thinker:
  Understands how UX decisions influence broader business objectives and prioritizes solutions accordingly.

Base salary is setOrt according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit‑sharing bonus, and competitive benefits. Launch Potato is a performance‑driven company, which means sain once you are hired, future increases will be based on company and personal performance, not annual cost‑of‑living adjustments.

Want to accelerate your career? Apply now!

Since day one, we’ve been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other legally protected characteristics.