Director, Inbound Marketing

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Tekmetric is the all-in-one, cloud-based platform helping auto repair shops run smarter, grow faster, and serve customers better.

Built by a shop owner and shaped by the needs of the industry, Tekmetric brings together innovation, real-world experience, and a thriving community to help shops thrive — not just survive. From running a shop, to securing payments to engaging customers, our platform simplifies operations so shop owners can focus on what really matters: delivering exceptional service, earning trust, and growing sustainably.

Officially founded in Houston in 2017, Tekmetric has grown from a single shop’s vision to the industry’s leading solution — all by staying true to our values of transparency, integrity, innovation, and a service-first mindset.

But we’re not just building software. We’re building a movement. We’re empowering repair shops to rise above the daily grind, create meaningful connections with their customers, and lead the industry forward — one interaction at a time.

Come build with us. Join the journey. Shape the future of auto repair.

At Tekmetric, we’re building a culture where winning matters — not for ego, but because when our customers win, we win together.

We move fast, stay curious, and take full ownership of our results — no excuses, no finger-pointing. If you thrive in ambiguity, take initiative, and view honest feedback as fuel for growth, you’ll feel right at home here.

We’re direct but respectful, ambitious yet grounded, and collaborative at every level. Everyone leads through impact and is encouraged to speak up, share ideas, and challenge assumptions (even your manager’s). This is a place for builders, not bystanders.

Success here takes focus, follow-through, and a willingness to roll up your sleeves — but if you’re driven by meaningful work and real results, it’s deeply rewarding. You’ll join a team that cares about the work, supports one another, and takes smart risks to achieve bold goals.
Be yourself, stay mission-focused, and you’ll thrive. If that energizes you, we can’t wait to meet you.

At Tekmetric, great work can happen anywhere — but great teams are built through intentional connection. Our hybrid model means no role is fully remote, offering flexibility while strengthening collaboration and alignment. We host team and company-wide offsites throughout the year to deepen connection and reinforce shared goals. Attendance is expected and fully supported.

Tekmetric is growing fast and we’re building a world-class inbound engine to match. We’re looking for a Director, Inbound Marketing to own the full digital acquisition motion across paid media, organic search, AI-driven search visibility, and our website as a primary revenue engine.

You’ll scale our high-volume inbound pipeline, drive predictable revenue growth, own paid media end-to-end, turn search (SEO + AI search) into a powerhouse growth channel, and elevate our website into a conversion machine across the entire customer journey. If you think in systems, live in the data, and love pulling performance levers, this one’s for you.

• Own paid search + paid social strategy, execution, optimization, and reporting.
• Manage our performance marketing agency to ensure top-tier productivity and ROI.
• Oversee multi-million-dollar budgets with precision, balancing volume, quality, and efficiency.
• Run continuous experimentation across targeting, bidding, creative, and landing experiences.
• Collaborate closely with Demand Gen/Lifecycle to ensure paid media aligns with segment priorities, nurture programs, and expansion motions.

• Own  as a revenue-driving product, built for conversion, clarity, and discoverability.
• Build and execute a search-forward growth roadmap across SEO fundamentals, content structure, technical SEO, and search-friendly UX.
• Optimize the website for AI-driven search environments.
• Leverage testing, personalization, and CRO tools to increase conversion rates.
• Partner deeply with Brand, Product Marketing, Product, and Demand Gen/Lifecycle to ensure the…