VP of Finance

Reports To:

Chief Executive Officer (CEO)

We are a private equity–backed generator sales, rental, and service company with annual revenues of $50M and a clear growth strategy. Operating across multiple states with expanding geographic reach, our business is dynamic, customer‑service focused, and built on operational excellence. As we scale, we require a VP of Finance who brings both financial leadership and an operational mindset.

We are seeking a hands‑on, strategic finance leader to serve as VP of Finance. This role will elevate the finance function beyond transactional accounting and provide forward‑looking financial leadership, operational partnership, and financial discipline across the organization.

This is a highly visible leadership position that will partner closely with both the executive and operations team and provide meaningful insight into business performance, profitability, and growth opportunities.

This is a builder role, ideal for a candidate who is comfortable leading strategically while driving meaningful financial rigor and operational impact in a hands‑on, lean environment.

• Lead financial strategy and long‑range planning
• Prepare board‑level reporting and executive financial presentations
• Support capital planning and financial risk assessment
• Serve as a strategic partner to the CEO and leadership team
• Identify opportunities to improve margin, efficiency, growth and return on assets

• Own the annual budgeting and rolling forecast processes
• Develop scenario models and financial performance dashboards
• Build and deploy KPI architecture across departments
• Drive margin, pricing, and cost analysis
• Translate financial results into actionable operational insights

• Oversee cash flow forecasting and liquidity management
• Drive working capital and asset optimization initiatives
• Partner with department leaders to strengthen financial accountability and understanding
  
  Improve financial systems, reporting processes, and internal controls
• Support evaluation of strategic initiatives, including potential M&A
• Mentor and develop a high‑performing finance and accounting team
• Elevate the function from transactional reporting to proactive partnership
• Foster a culture of accountability, collaboration, and continuous improvement

• Proven hands‑on VP of Finance or senior financial leader experienced in a mid‑sized private company
• Experience in heavy equipment sales, rental, industrial services, distribution, or similar operational businesses preferred
• Demonstrated success building forecasting and KPI processes from the ground up
• Strong operational finance mindset, understands business drivers, not just GAAP
• Experience implementing or improving ERP and financial systems
• Comfortable operating in a lean organization without a large support staff
• Advanced financial modeling skills (Excel power user)
• Strong communicator capable of engaging financial and non‑financial stakeholders
• CPA or MBA preferred but not required

Generator Source is an equal opportunity employer and does not discriminate based on race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information, political affiliation, military service, or other non-merit‑based factors.

Job Type: Full‑time

Pay: $150,000 - $180,000 per year

• 401(k)
• 401(k) matching
• Disability insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

• Master's (Preferred)

• Corporate finance: 10 years (Required)
• Net Suite: 3 years (Required)
• Dashboard development: 3 years (Preferred)

• CPA (Preferred)

• Brighton, CO 80603:
  Relocate before starting work (Required)