Principal Product Manager - Commerce

About Bizee

Bizee (formerly Incfile) has helped over 1 million entrepreneurs start and run their businesses. We’re transforming from a transaction-focused formation business to an AI-powered operating system for entrepreneurs. We champion the everyday entrepreneur. We believe in self-determination, grit, and earned success. No fluff, no jargon, no pretense. We work hard, ship fast, and let our products speak for themselves. We’re looking for product leaders who share these values and want to build the commercial engine that powers the next generation of American businesses.

• AI-Native Product Management: AI isn't a bolt-on; it’s our core. You’ll leverage AI to personalize the buying journey and automate complex commercial logic
• High Agency, High Impact:
  You own the commercial roadmap. We don’t do “feature requests” from the top down; you identify the levers that drive growth
• Greenfield Opportunity:
  We’re rebuilding our commercial stack. You’ll define the strategy for how entrepreneurs discover, purchase, and manage their business services
• 2028 Strategic Transaction:
  We have a clear timeline and goals. Your success in optimizing LTV and ARPU directly drives company valuation

As the Principal Product Manager for Commerce, you own the “money” and “growth” engine of the Bizee OS. You will define the strategy and execution for our global pricing, subscription lifecycle, checkout experience, and bundling strategy. This is not a “requirements gatherer” role. You are a business-minded product leader who understands the technical nuances of commerce systems. You will partner deeply with Engineering to build a flexible, scalable commerce platform that enables rapid experimentation.

You’ll lead a cross-functional squad while influencing the broader executive team on monetization strategy.

• Monetization Strategy:
  Launch a unified pricing and packaging framework that supports tiered subscriptions, add-ons, and dynamic bundling
• Checkout Revolution:
  Re-architect the checkout flow to reduce friction, resulting in a measurable lift in conversion and attach rates
• Subscription Lifecycle:
  Implement a robust “Member Center” allowing entrepreneurs to manage, upgrade, and renew services with zero-touch support
• Experimentation Engine:
  Partner with Platform Engineering to run weekly A/B tests on pricing, promotions, and upsell triggers
• Revenue Operations:
  Ensure 100% data integrity between commerce events and financial reporting systems
• AI-Driven Commerce:
  Deploy AI-powered recommendations in the purchase flow to increase average order value (AOV) based on user intent

• Commerce Expertise:
  You’ve built or scaled complex commerce/billing systems (Stripe, Recurly, or custom-built) at scale
• Strategic Thinking:
  You don’t just build features; you understand unit economics, LTV/CAC ratios, and churn dynamics
• Technical Fluency:
  You can hold your own in a room of architects. You understand APIs, event-driven architecture, and how data flows through a commerce stack
• Data Obsession:
  You live in the funnel. You are expert at using SQL, Mixpanel, or Amplitude to find the “why” behind user behavior
• Experimental Mindset:
  You believe in shipping fast, failing small, and doubling down on winners
• Entrepreneurial Grit:
  You’ve likely started something yourself or thrived in high-growth, ambiguous environments

• You’ve led a successful migration from a monolithic checkout to a modern, flexible commerce microservice
• You have a strong opinion—backed by data—on the future of AI-agentic commerce
• You can demonstrate how you’ve used AI tools (Claude, ChatGPT, etc.) to accelerate your product discovery and spec-writing process
• You’ve worked in the “Prosumer” or SMB space and understand the unique psychology of the small business owner

• Prestigious company names on your resume
• Formal MBA or CS degrees (show us your results)
• Years of experience (show us your impact and velocity)
• Polished “corporate” personas (we want authentic, high-output leaders)

Bizee is an Equal Opportunity Employer; employment with Bizee is governed…