Marketing Specialist

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

We are seeking a creative Marketing Specialist to join our team. The Marketing Specialist will report to the CEO and play a crucial role in supporting the company’s growth by coordinating the design, creation, and execution of external marketing initiatives. These initiatives will focus on promoting Allstream Services and Rental’s offerings to key audiences, driving brand awareness, and supporting sales efforts.

• Project Coordination/Execution - Lead the coordination, development, and execution of external marketing campaigns and initiatives across multiple channels, including digital, print, and events.
• Content Creation/Design - Collaborate with internal teams and external agencies to create high-quality content (brochures, social media posts, press releases, etc) that aligns with the company's brand.
• External Communications - Oversee the creation of marketing materials and ensure alignment with the company’s voice, target audience, and service offerings.
• Campaign Management - Assist in the planning and execution of multi-channel campaigns to promote our services to clients, prospects, and industry stakeholders.
• Social media/Digital Marketing - Support the creation and management of social media content and online advertising to build brand awareness and drive engagement.
• Sales Support - Provide marketing materials and support to the Business Development team, including presentations, and other collateral.
• Event Coordination - Plan and coordinate marketing activities related to industry events, trade shows, and conferences, including promotional materials, design, and logistics.
• Reporting & Analysis - Track and analyze the effectiveness of marketing campaigns, providing regular reports on performance and key metrics to CEO.
• Brand Consistency - Ensure that all marketing initiatives are aligned with Allstream’s brand guidelines and positioning.
• Conduct regular site visits to capture visual content (photos and videos).
• Perform other related duties as assigned to assist with successful operations and business continuity.

• Successfully pass pre-employment drug screening.
• Valid U.S. Driver’s License required. Employment is contingent upon meeting company driving standards, including an acceptable Motor Vehicle Record (MVR) in accordance with Company policy.

• Bachelor’s degree in Marketing, Communications, or a related field preferred, but not required.
• 2-5 years of experience in marketing, with a focus on external marketing initiatives in B2B or industrial sectors, preferably within the oil and gas or energy industries.
• Five or more years of experience in marketing, with a focus on external marketing initiatives in B2B or industrial sectors, preferably within the oil and gas or energy industries in lieu of degree

• Strong project management skills, with experience coordinating multiple marketing initiatives simultaneously.
• Experience with digital marketing platforms, including social media (Linked In) and website content management.
• Experience in Adobe Creative Suite (InDesign, Illustrator, Photoshop) or similar design tools. Knowledge of design principles and the ability to create visually appealing marketing materials.
• Excellent written and verbal communication skills, with a keen eye for detail and a passion for creating compelling content.
• Ability to work collaboratively with cross-functional teams, including sales, product, and leadership.
• Strong problem-solving skills, with a proactive and adaptable approach to managing marketing projects.
• Strong organizational skills and the ability to prioritize tasks in a fast-paced environment.

The physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Frequently required to walk, sit, climb, bend, reach and squat/kneel.
• The Marketing Specialist works primarily indoors and will be sitting prolonged periods of sitting at a desk and working on a computer.
• Must be able to access and navigate each department at the organization’s facilities.
• The Marketing Specialist may be required to lift heavy objects; therefore, the Marketing Specialist must be able to lift 25lbs.