Assistant Marketing Manager—Global B2B Campaigns & Content

Overview

Role Overview
The Assistant Marketing Manager serves as a key support partner to the Marketing Communications lead, acting as a “right-hand” contributor in the planning, coordination, and execution of global B2B marketing communications initiatives. This role is ideal for a candidate with 2–4 years of professional experience who is ready to grow beyond execution-only work and develop broader ownership across campaigns, content, agencies, and events.

The role supports day-to-day marketing communications requests, contributes to content development across channels, and helps ensure projects move forward on time, on brand, and on strategy.

• Marketing Communications Support
  Support the Marketing Communications Manager in managing inbound marketing requests, timelines, and deliverables across regions and departments
• Coordinate multiple marketing projects simultaneously, ensuring priorities, deadlines, and stakeholders are aligned
• Assist in campaign planning and execution across digital, PR, paid media, and events

• Content & Channel Development
  Contribute to the development and upkeep of website content and marketing materials such as collateral and email
• Assist with messaging development for product launches, brand initiatives, and customer-facing communications
• Serve as a liaison between marketing, category management and sales
• Support public relations initiatives, including press releases, media materials, and content reviews

• Agency & Vendor Coordination
  Help manage relationships with external partners such as PR agencies, paid media agencies, and freelancers
• Support briefing, review, and feedback processes to ensure agency outputs align with brand and business objectives

• Paid Media & Performance Support
  Assist with paid media planning, execution, and reporting (digital, trade, or B2B-focused channels)
• Help track performance metrics and compile insights for internal reporting

• Events & Showroom Support
  Support planning and coordination for customer visits to the local showroom
• Assist with logistics, materials, and coordination for trade shows, events, and industry engagements

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 2+ years of professional experience in marketing communications, preferably in a B2B environment
• Experience at a brand-side marketing team or advertising/marketing agency (e.g., assistant account executive, marketing coordinator, junior strategist)
• Strong organizational skills and attention to detail
• Ability to manage multiple projects in a fast-paced environment
• Clear written and verbal communication skills
• Comfortable working cross-functionally and supporting senior stakeholders
• Additional desired qualifications include experience planning or executing paid media campaigns, project management experience and/or experience working with AI and or digital tools and platforms

• Projects move smoothly and efficiently with minimal oversight
• Communications are accurate, on brand, and delivered on time
• Internal stakeholders view this role as reliable, responsive, and proactive
• The Marketing Communications Manager can focus on strategy, knowing execution is well-supported

Role Overview
The Content Marketing Specialist is responsible for developing clear, accurate, and compelling content for technical products and solutions in a global B2B environment. This role partners closely with internal subject matter experts across product management, engineering, sales, and training to translate complex information into customer-ready content.

This position is ideal for a strong writer who enjoys technical detail, can manage projects independently, and thrives in a collaborative, cross-functional setting.

• Content Development
  Write and edit technical marketing content including advertising materials, product descriptions, brochures, application guides, and sales materials
• Translate complex product features and terminology into clear, customer-focused messaging
• Ensure accuracy, consistency, and clarity across all B2B content
• Support additional marketing content creation in areas such as…