Harley-Davidson F&I Manager - Hickory, NC

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Are you passionate about motorcycles, customer service, and sales? Do you thrive in a fast-paced environment where you can help customers find their dream ride while maximizing dealership profitability? If so, we have the perfect opportunity for you! We are looking for a dynamic F&I Manager to join our team at Blue Ridge Harley-Davidson!

This dual-role position is a unique opportunity to combine the responsibilities of an F&I Manager, ensuring a seamless customer experience from start to finish. The ideal candidate will be responsible for achieving sales goals, driving profitability, and maintaining strong relationships with customers while also handling finance and insurance transactions.

• Achieve a minimum of $2,500 average F&I gross per deal.
• Ensure proper finance and insurance processes to maximize profit and customer satisfaction.
• Develop and maintain relationships with lending institutions and insurance providers.
• Ensure compliance with all applicable laws and dealership policies.
• Deliver on KPI targets including ESP Penetration (30%) and PPM Penetration (30%).
• Train and support the sales team on financing options and closing techniques.
• Greet and assist customers, ensuring they find the perfect motorcycle to fit their lifestyle.
• Conduct daily sales activities including making 40+ outbound calls and texts.
• Ensure customers understand their financing, insurance, and protection plan options.
• Deliver an exceptional customer experience, maintaining high CXI and NPS scores.
• Conduct daily updates to CRM and maintain a consistent follow-up schedule.

• Experience in F&I and/or motorcycle sales preferred.
• Strong understanding of financing, insurance, and dealership compliance.
• Excellent communication and negotiation skills.
• Self‑motivated with the ability to work in a team‑oriented environment.
• Passion for motorcycles and the Harley‑Davidson brand is a plus!
• Commission‑Based Pay Plan: (Paid Monthly)
• Competitive Salary & Compensation Package
• Bonuses for exceeding targets:
  Including additional payouts for ESP & PPM penetration, achieving department goals, and maintaining high CXI scores.
• Monthly
  
  Performance Incentives:
  
  Up to $250 bonus for meeting outbound call/text targets, and additional spiffs for top performers.

• Medical, dental, and vision insurance (after 90 days).
• Employee discounts on merchandise, services, and motorcycles.
• 401K with employer contribution (after 6 months).
• Paid vacation and professional training opportunities.

If you’re ready to combine your passion for motorcycles with a rewarding career in finance and sales, we want to hear from you! Apply today and take the next step in your Harley‑Davidson journey by sending an email with your resume to

Job Type: Full-time

Pay: $84,490.00 - $94,280.00 per year

• 401(k)
• Health insurance
• Life insurance
• Paid time off

Ability to Relocate:

• Hickory, NC 28602:
  Relocate before starting work (Required)

• Mid‑Senior level

• Full‑time

• Finance and Sales

• Motor Vehicle Manufacturing

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