Email Marketing Manager

The Role

We''re hiring a one-of-a-kind Email Marketer focused on acquisition and pre-purchase conversion. This role is all about building offer-driven promotional journeys that turn browsers into buyers. You''ll own the promo calendar, develop high-converting campaigns, and create pre-purchase automations that support our strongest offers, making sure every send is strategic, on-brand, and built to drive revenue.

• Own the promotional email calendar tied to launches, drops, evergreen offers, and tentpole events
• Build offer-based customer journeys for non-customers: lead capture → nurture → promo conversion
• Create and optimize pre-purchase flows (welcome series, browse abandonment, cart abandonment, lead magnet follow-ups, price/offer reminders)
• Translate campaign goals into clear creative briefs (angles, hooks, urgency, product proof, CTA, offer framing)
• Run A/B tests across subject lines, offers, messaging angles, creative formats, and send timing
• Segment by intent and behavior (new leads, high-intent browsers, cart buyers, quiz takers, coupon seekers, etc.) to increase conversion
• Partner with eComm + Paid teams to align landing pages, offers, and messaging across channels
• Monitor performance daily/weekly and optimize based on revenue per recipient, conversion rate, click rate, list growth, and unsubscribe rate
• Maintain brand voice and compliance standards for supplement marketing claims and promotional language

• Have 2-5+ years in DTC/eCommerce email marketing with heavy promo/campaign execution
• Know how to build campaigns around offers that convert (bundles, BOGO, gifts, limited drops, first-order incentives)
• Are confident in Klaviyo (or similar ESP): segmentation, templates, analytics, automation logic
• Think like a marketer and an operator—organized, fast, and obsessive about QA
• Can look at results and immediately turn them into a tighter next send (angle, offer, audience, timing)

• Extremely Fast-paced, fun, and growth-driven culture.
• Competitive pay, performance bonuses, and free products.
• Rewarding job position:
  Our mission is to help as many people as possible worldwide achieve their fitness, health, and wellness goals. We have already helped millions and are driven by making a massive impact on the world!

This isn't your average position or company. We're looking for people who are HUNGRY to grow, personally and professionally, and who show up every day ready to compete, deliver, and win! Ready to make the move of your lifetime?