Research Analyst; MSI

Position: Research Analyst (MSI)
Seeking a skilled Research Analyst responsible for collecting, analyzing, and interpreting qualitative and quantitative data gathered through various research methodologies such as primary research surveys, interviews, focused group discussions, consumer immersions, or secondary research like analyzing documented industry findings, market reports, online publications, etc. Extract actionable insights to drive strategic decision making, optimize business operations, and streamline business processes.
Responsibilities   Collecting data from primary and secondary data sources
Conducting research surveys, interviews, focused group discussions, consumer immersions, etc.
Extracting relevant data from market reports, industry publications, and online databases
Analyzing the collected data to derive actionable insights to support informed decision-making for achieving organizational goals and objectives
Conducting user testing through visual designs, application prototypes, etc., to gauge user reactions, pain points, and customer feedback to enhance the customer journey and application adoption
Monitoring competitor activities/initiatives, industry trends, and consumer behaviors to support strategic decision-making and anticipate market shifts
Tracking market growth, consumer buying behavior, emerging technologies, and analyzing competitor product activities to identify potential opportunities and gain a competitive advantage
Presenting research insights to management teams and key decision-makers compellingly and engagingly
Contributing to developing strategic business plans, marketing initiatives, and product/service enhancements based on research insights
Requirements and Skills    Analytical Skills :
Possess strong analytical skills to collect, interpret, and synthesize data from different sources
Quantitative Skills :
Proficiency in statistical analysis tools and techniques to derive insights and make data-driven recommendations
Communication Skills :
Excellent written and verbal communication skills for conveying research findings and insights to diverse audiences
Attention to Detail : A keen eye for detail to ensure accuracy and reliability in data collection, analysis, and reporting
Problem-Solving Abilities :
Ability to approach complex business challenges logically and systematically to derive meaningful insights from data
Technology Proficiency :
Familiarity with research software, statistical tools, and data visualization platforms