Area Growth Manager

Overview

Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets.

If you are a current associate of Primo Brands, please apply via myADP.

We are currently seeking an Area Growth Manager for our Ready Refresh business unit and report to the Zone Sales and Development Manager. The Area Growth Manager is responsible for selling to Commercial Customers through face‑to‑face visits and networking, and for maintaining and developing existing customers.

Salary: $82,499 - $89,929 annually plus commission.

• Build new customer relationships through cold call prospecting and develop existing customers through in‑person and online meetings.
• Meeting or exceeding new account sales goals.
• Negotiating all contracts with prospective commercial customers.
• Developing & facilitating sales presentations to a wide range of prospective commercial customers.
• Maintain and grow commercial business within your territory.
• Fully develop new accounts by offering our full line of healthy hydration products and services.
• Grow and develop the customer base through support and implementation of all program initiatives and through prospect and customer relationships.
• Gain understanding and eventually become a Subject Matter Expert as it relates to the industry, the competition, our company and the products and services we offer.
• Develop strong internal relationships to support our customer’s requirements.
• Adhere to price policies to meet revenue and profit goals.
• Work with current sales automation tools to manage appointments, capture prospect data, etc.

• A bachelor's degree in a general business management field (preferred) or equivalent work experience.
• 5+ years of experience in New Business Development Sales is required.
• Successful background in prospecting for new commercial business opportunities.
• Prior work experience selling to diverse commercial customer base is strongly preferred, plus CPG experience preferred but not required.
• Prior experience working in a cold calling B2B sales position where face to face customer interaction was essential to your success in meeting and exceeding monthly sales goals.
• Self‑starter with successful experience leveraging the internet and technology to generate new sales leads.
• Strong organizational, written, verbal and presentation skills a must.
• Strong knowledge of Microsoft Office, including Teams, Word, PowerPoint, Excel, and Outlook.
• Excellent interpersonal skills, including the ability to quickly build rapport with both customers and prospects.
• Able to work comfortably in a fast‑paced environment.
• Preferred experience using a CRM as a standard requirement – C4C a plus.
• Exceptional customer focused attitude.
• High level of resilience, persistence, and energy.
• Strong Account Management skills.

Salary Range Disclaimer:
The salary range provided for this position is an approximation based on market research, internal compensation data and the candidate’s qualifications and experience. Final salary offers are determined through a comprehensive evaluation of candidate qualifications and may vary depending on factors such as skills, experience, and geographic location of the position. Other components of the compensation package, including benefits and bonuses, will also be considered.

We are committed to fair and equitable compensation practices, and we encourage open dialogue about compensation during the interview process.

Primo Brands’ established portfolio includes billion‑dollar brands Poland Spring® and Pure Life®, premium brands like Saratoga® and Mountain Valley®, regional leaders such as Arrowhead®, Deer Park®, Ice Mountain® Ozarka®, and Zephyrhills®, purified brands, Primo Water® and Sparkletts®, and flavored and enhanced brands like Splash® and AC+ION®. Our extensive direct‑to‑consumer offerings and industry‑leading line‑up of innovative water dispensers create consumer connectivity through recurring water purchases across Water Direct,…