Director of Sales – In-Building Network; DAS

Director of Sales - In-Building Network (DAS)

Location:

Remote US

The Director In-Building Network Sales is responsible for developing and implementing the U.S. go-to-market strategy and driving revenue growth for the NWS Solution Suite across carrier, integrator, neutral host provider, and enterprise accounts. This role leads business strategies for organic growth and new business capture, ensuring annual targets for total sales and gross profit are achieved. The Director will develop and lead a sales team, foster strong customer relationships, and collaborate cross-functionally with Product Line Management, Engineering, Operations, Marketing, Finance, and other groups to enhance customer value and overall company performance.

• Build and execute the U.S. go-to-market strategy for DAS and related network infrastructure solutions.

• Establish and maintain strong, trust-based relationships with key clients, ensuring delivery of best-in-class solutions and customer success.
• Secure new business opportunities by developing innovative, value-added solutions that differentiate NWS and displace competitors.
• Gain full understanding of the NWS product portfolio and services capabilities to effectively communicate value propositions to prospective customers.

• Secure revenue with new clients while ensuring existing accounts meet or exceed performance goals.
• Ensure sales targets are met or exceeded across all assigned accounts.
• Maintain disciplined sales funnel management, forecasting, and pipeline development.

Drive adoption and revenue growth across NWS's expanded services portfolio, including:

• Strategic stocking, kitting, and logistics services to improve deployment efficiency and shorten project timelines.
• Engineering and technical network design for DAS, public safety, fiber, and supporting infrastructure.
• Site surveys and on-site services, including field assessments and installation support.
• Commissioning and performance testing to ensure system readiness, compliance, and optimal operation.
• Turnkey deployment support, delivering end-to-end project execution from design to activation. Work cross-functionally with engineering, operations, and service delivery teams to ensure seamless solution integration and superior customer outcomes.

• 7+ years of sales experience, preferably with direct sales to U.S. wireless carriers.
• Familiarity with wireless infrastructure products, including cable/connectivity solutions, DAS/public safety systems, material components, and related technologies.
• Strong communication, presentation, and executive-level relationship-building skills.
• Ability to bring an existing network of key industry contacts and decision-makers.
• Experience in sales funnel management, forecasting, and strategic account planning.
• Proven track record of delivering custom, value-based solutions.
• Experience leading and developing high-performance teams and promoting a culture of accountability and achievement.
• Up to 50% travel may be required.

• 5+ years of successful supervisory or management experience, demonstrating the ability to motivate, develop, and attract talent.
• Strong technical understanding of NWS products and services with the ability to clearly articulate capabilities internally and externally.
• Excellent verbal, written, interpersonal, and diplomacy skills.
• Experience providing leadership in systems, processes, and operational challenges.
• Background in commercial/contract negotiation with a history of achieving favorable outcomes.
• Proficiency with CRM systems and strong organizational and planning skills.

• Achievement of annual revenue, gross profit, and margin targets across assigned product and service verticals.
• Year-over-year sales growth for DAS, public safety, connectivity, and related network infrastructure solutions.
• New account acquisition quota and contribution of new business to total sales.

• Accuracy of monthly and quarterly sales forecasts within defined tolerance thresholds.
• Pipeline velocity and progression metrics, including opportunity aging, conversion rate, and average deal cycle time.

• Services attachment rate for strategic stocking/kitting/logistics, engineering/network design, site surveys, commissioning, and turnkey deployment support.
• Growth in services revenue as a percentage of total bookings.

• Customer retention rate and expansion within existing accounts.
• Customer satisfaction or Net Promoter Score (NPS) targets tied to solution delivery, responsiveness, and overall experience.
• Time-to-resolution and coordination effectiveness for cross-functional service delivery.

• Sales team attainment rates (quota achievement per rep).
• Team productivity metrics, such as…