National Builder Manager - Mortgage and Builder

Overview

The National Builder Manager (NBM) is a senior-level strategic and execution-focused role responsible for driving profitable originations, managing KPIs, ROI, and builder engagement across the company’s footprint. This role supports local and national builder, realtor partnership opportunities, develops scalable strategies, and partners with regional sales leaders and mortgage originators to grow production within the builder and real estate referral ecosystem.

• Strategic Planning and Execution:
  Develop and implement a comprehensive national builder strategy to drive profitable mortgage originations and expand market share. This includes identifying new builder partners, negotiating national agreements, and creating scalable programs to support builder channel development for the sales team and home buyers.
• Provide support and guidance to DSMs, ASMs, PSMs, CLMMs, and MLOs to support builder partnerships and create consistent sales behaviors across divisions.
• Operational oversight in collaboration with internal teams such as operations and marketing to ensure a seamless and efficient process for builder partners and home buyers, including timely communication, accurate reporting, and adherence to service level agreements.
• Partner with the Director of REL Program Execution to cascade best practices, deploy high-impact sales tactics, and implement scalable playbooks for builder success.
• Identify market expansion opportunities and work with internal stakeholders to deploy programs that support origination growth in both core and emerging markets.
• Financial Acumen:
  Manage the ROI for all National Builder Partnerships, including analyzing costs associated with marketing, incentives, and dedicated resources against revenue to ensure profitability and sustainability.
• Inclusive Lending & Compliance:
  Advance the organization’s inclusive lending strategy by identifying builder opportunities in LMI and MMCT census tracts; partner with Community Lending Market Managers (CLMMs) to promote affordability programs, CRA alignment, and solutions for underserved borrowers; ensure national adherence to RESPA compliance in all builder-related events, marketing, and referral interactions through documented workflows and controls.
• Relationship & Stakeholder Management:
  Build and maintain strong, collaborative relationships to align on business goals, address challenges proactively, and maximize partnership opportunities. Mentor regional builder liaisons or market-level builder leads; act as a key liaison across sales, operations, community lending, marketing, and legal/compliance teams; represent the company at industry conferences and builder councils.
• Performance Management:
  Own the performance of the National Builder Channel; track KPI such as application volume, conversion rates, loan pull-through, and ad profitability per builder; develop and execute action plans to address underperforming partnerships and capitalize on growth opportunities.
• Performance Intelligence:
  Use data-driven insights to monitor builder performance, identify gaps or opportunities, and influence decision-making with internal leadership; produce quarterly builder strategy reports, market share snapshots, and partner scorecards.
• Leverages vendor data (Zonda & IEmergent) to determine highest-potential opportunities across markets to increase originations.
• Marketing & Events:
  Partner with internal marketing to build national campaigns, branded content, and engagement strategies tailored to builders and their real estate agent partners; lead strategy and execution of major builder-focused events such as product showcases, grand openings, and educational forums with ROI and follow-up planning; keep internal sales teams informed on market trends, program launches, and compliance updates relevant to the builder channel.

• 10 years in mortgage lending, builder partnerships, or business development leadership
• Demonstrated ability to influence cross-functional teams and lead through a matrixed environment
• Deep understanding of LMI/MMCT strategy, CRA/RESPA compliance, and affordable lending programs
• Strong presentation and communication skills with ability to represent the brand internally and externally
• Proven experience in a strategic, execution-focused role with a track record of driving significant business growth
• Exceptional communication, presentation, and negotiation skills
• Demonstrated ability to build and maintain strong relationships at all levels, from field-level employees to C-suite executives
• Proficiency with CRM software and Microsoft Office Suite
• Self-motivated, results-oriented, and able to work independently in a fast-paced environment
• Willingness to travel nationally (25-40%)

General Description of Available Benefits for Eligible Employees of Truist Financial Corporation:
All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific…