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Senior Product Manager - Health & Nutrition

Job in Greensboro, Guilford County, North Carolina, 27497, USA
Listing for: Market America, Inc.
Full Time position
Listed on 2026-01-23
Job specializations:
  • Business
    Business Management
  • Marketing / Advertising / PR
Job Description & How to Apply Below

Health & Nutrition Senior Product Manager

Position Summary:

The Health & Nutrition Senior Product Manager provides strategic and practical input for specific H&N product offerings for product life‑cycle across domestic and international markets. This role manages marketing campaigns, analyzes sales reports, market performance, financial impacts, trends, and merchandising strategies. Manages new and existing products to meet corporate goals and serves as champion for their product lines.

Essential Function and Responsibilities
  • Develop new products: discover and analyze local market trends and consumer needs to develop launch list, work with the Science Team on formulation development, file or register the formulation and product with local health authorities for approval, complete Competitive Analysis on new potential products, analyze market potential to identify pricing points and get pricing approval, create labels, sales aids, and marketing materials, create white papers and training materials, follow up order status first shipment, implement process for product release, audit pricing, image, and contents of new products on web portals.
  • Manage existing products: coordinate, monitor and capitalize product performances, plan and prepare advertising and promotional materials, manage websites including Nutrametrix to ensure correct product information, update white papers, revise labels, create updated labels and marketing materials with CS & local team, develop and execute promo plans to stimulate sales of slow‑moving items.
  • Handle escalated issues to provide effective resolution, partner with International Country teams, Executive Management, Quality Control, Legal, Purchasing, Accounting, IT, and Creative Services groups, train and assist employees, work within budgetary controls.
Education & Experience
  • Bachelor’s degree in Business, International Business, Marketing, or related field recommended. Equivalent work experience in these fields will be considered as relevant.
  • Two (2) to three (3) years of experience in product management, project management, brand management, marketing, or merchandising.
  • Demonstrated experience in health and nutrition products, compounds, and ingredients.
Computer/Communication Skills
  • Proficient use of MS Office programs:
    Word, Excel, Outlook.
  • Ability to present training topics to small or medium sized groups.
  • High energy level, comfortable performing multifaceted strategic projects in conjunction with day‑to‑day tactical activities.
  • Above moderate to high levels in reading comprehension, writing, and speaking in English; active listening, attention to detail, critical thinking, creative problem solving.
Travel
  • Remote work with business approval.
  • Annual conference participation and related travel.
Physical Requirements and Work Environment
  • Normal office environment with little exposure to dust and weather conditions prevalent at the time (cold hot/humid).
  • Routine use of standard office equipment such as computers, phones, cameras, photocopiers, and filing cabinets.
  • Regularly required to talk, walk, stand, bend, twist, reach with hands and arms, stoop, kneel and crouch.
  • Raise and lower an object from one level to another, less than twenty (20) pounds.
  • Visual acuity minimum 20/40 corrected and normal hand/eye coordination, normal or corrected hearing, perform in office environment 90% sitting, occasional long or irregular hours.

Equal Opportunity/Affirmative Action Employer. Market America |  considers candidates regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, disability or veteran status, or any other characteristic protected by law.

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Position Requirements
10+ Years work experience
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