Business Development Representative; BDR

About Us

Mentavi Health is transforming access to comprehensive mental health care through innovative telehealth diagnostic evaluations and medication management services. We operate two digital properties:  (established D2C brand) and  (expanding B2B and multi-condition D2C platform). As we scale beyond ADHD into broader mental health services including anxiety, depression, OCD, and more, we serve direct-to-consumer patients and B2B referral partners including physicians, therapists, universities, and employers.

The Business Development Representative (BDR) will drive Mentavi Health’s B2B growth by securing new partnerships and nurturing existing healthcare accounts. This consultative, high-trust role moves past the one-call close mentality. You will focus on the slow-build approach, nurturing high-value partnerships and building deep trust throughout extended sales cycles.

We are looking for an energized, mission-driven professional who sees the huge potential to make a difference in a rapidly scaling industry. If you are motivated by world-changing work and thrive in a fun, high-momentum environment where your strategic input actually moves the needle, you belong here.

• Consultative Depth:
  You’ll engage in complex, multi-stakeholder deals where clinical validation, patient privacy, and ROI are paramount.
• Relationship-First:
  You’ll balance new acquisitions with active account development, ensuring partners see measurable outcomes and long-term value.
• Strategic Impact:
  You are empowered to challenge prospect assumptions constructively while maintaining a collaborative, patient-first mindset.

This is a hybrid role requiring a minimum of two days per week on-site at our Grandville, MI office; candidates must be able to meet this requirement to be considered for the position. Business hours are typically 8:00 AM to 5:00 PM ET.

• Identifying & Engaging Prospective Partners (50%)
• Research and analyze healthcare organizations that could benefit from Mentavi Health's diagnostic evaluation, screening, and treatment services.
• Conduct strategic outreach to key decision-makers in health systems, therapy practices, universities, primary care networks, and employer benefits teams.
• Consistent use of MEDDIC (Metrics, Economic Buyer, Decision Process, Identify Pain, Champion) process qualification to identify high-potential opportunities.
• Build positive, ethical relationships based on trust, transparency, and clinical credibility.

• Sales & Partner Development (50%)
• Consistent application of the Challenger Sale Methodology to educate prospects about problems they may not fully recognize.
• Navigate extended sales cycles, helping organizations find the best way to integrate Mentavi Health's services.
• Present partnership solutions aligned with client needs and decision criteria.
• Partner with internal cross-functional teams to align client needs with our operational capabilities and ensure long-term account health.

• Other
• Contribute to fostering a positive and inclusive company culture.
• Other job duties, as assigned to support the overall operational needs of the organization.

• Proven experience within behavioral health, telehealth, mental health services, or wellness sectors. Deep understanding of how healthcare organizations operate, their procurement processes, and their strategic priorities.
• "Patient-first" mindset, ensuring all partnerships align with ethical, evidence-based, and high-quality care standards.
• Proven track record of navigating complex, multi-stakeholder sales cycles (3+ months) within the behavioral health or telehealth sectors.

• Excellent presentation skills with the ability to engage both clinical and non-clinical decision-makers. Translate technical topics—such as validation studies, privacy frameworks, and multi-condition assessments—into compelling value propositions.
• Strong active listening and discernment skills; identify unspoken pain points and tailor solutions to address root needs of a prospect.

• Comfortable challenging prospect misconceptions respectfully to guide them toward better outcomes while maintaining a collaborative rapport.
• Highly…