Western Counties Campaigns Manager

Key responsibilities

• Lead and deliver winning campaigns in priority areas across the Western Counties, directly managing key contests where required and ensuring campaigns are professional, compliant and strategically focused.
• Work closely with MPs, candidates, councillors and local party teams to run structured campaign planning meetings, set clear objectives and drive progress against voter contact, fundraising and organisational targets.
• Build sustainable and self-sufficient campaign teams in held seats by strengthening volunteer recruitment, leadership capacity and local fundraising.
• Develop campaign-ready infrastructure in emerging priority seats, including clear strategy, messaging frameworks, data‑led targeting and measurable growth plans.
• Support and develop local organisers and campaign staff through mentoring, training and where agreed line management, helping to grow a confident and capable regional team.
• Embed best practice in data, digital campaigning, literature production and compliance across the region.
• We are looking for a strategic campaigner who understands what it takes to win competitive elections and can help others raise their game.

You may have developed your experience within a political party, an advocacy organisation, a membership body, a trade union, a charity, or a comparable campaigning environment. What matters most is a track record of delivering results in high‑pressure, target‑driven campaigns.

• Experience of managing or playing a senior role in complex campaigns with measurable outcomes.
• A strong understanding of political messaging and how to translate strategy into compelling communications across print, digital and direct voter contact.
• The ability to analyse data and voter insight to inform targeting, messaging and resource allocation.
• Strong leadership skills, with experience motivating volunteers or staff, building effective teams and building positive relationships with stakeholders.
• Sound political judgement and an instinct for what resonates with voters.
• The confidence to challenge constructively, set high standards and hold teams accountable for delivery.
• The ability to work independently across a large region, prioritising effectively and responding calmly to unexpected developments.
• You will be someone who combines strategic thinking with practical delivery, and who enjoys working with teams at different stages of development - from well‑established strongholds to emerging growth areas.
• Significant experience in campaign management or comparable project leadership in a political or advocacy context.
• Strong written and verbal communication skills, including the ability to shape persuasive messaging.
• Excellent organisational and planning skills, with the ability to manage multiple priorities simultaneously.
• Experience working with volunteers and/or distributed teams.
• Confidence using data, CRM systems and digital campaign tools to support targeting and reporting.
• The ability to operate effectively across a large geographic area.
• Sympathy with the aims and values of the Liberal Democrats.

• Experience of managing staff, including remote management.
• Experience of electoral campaigns.
• Experience of fundraising strategy and delivery.
• Experience using tools such as Fleet, Lib Dem Connect, Lighthouse, Affinity Publisher (or similar design software), and Typeform - or the ability to learn new systems quickly.
• Experience designing or delivering training and mentoring programmes.