PR Account Director; Consumer

ACCOUNT DIRECTOR / CONSUMER PR

A lead relationship holder for your assigned clients, you’ll be accountable for the effective and profitable delivery of projects and retainers for these clients – consumer / brands. You are a key driver of income growth, taking responsibility for developing existing clients and winning new clients for the agency.

• Effectively lead a team of account managers and account executives
• Take an active role in driving the agency forward
• Be a guide and mentor to your team
• Keep all relevant people informed of client or internal activities
• Communicate information within the team with authority and clarity
• Demonstrate a passion and aptitude for developing the members of your team
• Take ownership of their personal and professional growth

• Take ownership of the strategic development of campaigns, with the support of your director
• Ensure that creative solutions are found to client problems
• Inspire and enable creativity in your team
• Contribute creatively in all campaign planning, and leverage creative connections where relevant
• Build media strategy and tactics for your campaigns
• Leverage this to build solid influencer strategy and tactics for your campaigns
• Have a solid contact book of creators, with a passion for growing this and leading by example within the team
• Demonstrate leadership on the accounts you head up. Be the clients’ key problem solver, strategic support and creative consultant
• Ensure that your team are managing the account to a high standard
• Build strong measurement frameworks, and deliver KPIs to a high standard
• Encourage a culture of rigorous analysis and reflection within your team
• Build strong and effective relationships with clients rooted in trust and mutual respect
• Understand how your clients’ businesses work and respond accordingly

• Ensure you’re aware of, and able to communicate, the agency’s key USPs, past, present and future
• Coach your team to be able to do the same
• Seek to build out your network, and actively look for opportunities to generate new business opportunities for the agency
• Take a key role in the development and delivery of new business pitches
• Actively participate in the agency’s marketing activities
• Proactively seek new opportunities and channels to promote the agency’s work

• Take an active role in the resource planning process and time analysis of your clients and projects
• Ensure you are aware of the upcoming requirements of your clients and the pressures on your team
• Capture learning and share it with the team and directors
• Work with directors on resolving over-servicing issues and find solutions for clients
• Seek to generate new commercial opportunities within your existing client base – through expansion and cross‑sell
• Build accurate project fee budgets, with support of a director, and manage programme cost budgets, tracking all costs

We’re looking for a dyed‑in‑the‑wool PR professional who has demonstrable consumer experience (including drinks). You’ll be happy to work out of the Glasgow office with frequent client visits throughout the UK.

Ideally you’ll be an existing Account Director but our client may consider a current Senior Account Manager who is punching above their weight.

Salary to £45,000 + great benefits and culture.

IMPORTANT INFORMATION

We are a Scottish based recruiter and we require you to be legally permitted to work in the UK and be able to relocate to Scotland if you are not already living there.

We aim to be an equal opportunities employer and are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status or race.

Unless clearly stated otherwise, the advertised position is a permanent contract.

Gilchrist Recruitment Partnership are a specialist recruitment agency and recruiting partner within the Marketing, Digital communications / PR, Creative & Design and Advertising industry for Scotland, both agency and client side.

When submitting your application, please outline your current salary, salary expectations and notice period. It is also essential that you are already legally permitted to work in the UK with the associated paperwork if you are not a UK citizen.

If you are not currently living in Scotland, please explain / outline your plans and timelines for relocation to Scotland.

We cannot guarantee a response to each individual application, made necessary by the level of response we receive. We will contact only those candidates we wish to shortlist. Apologies in advance for any inconvenience this may cause.