Web Analyst; Web & Mobile App Analytics

Web Analyst (Web & Mobile App Analytics) Were looking for a Web Analyst with strong mobile app analytics experience to help drive data-led decision making across our digital platforms. Youll work across both web and native mobile apps (iOS & Android), turning user behaviour and marketing data into actionable insights that improve performance, user experience, and growth. This role sits at the intersection of product analytics and marketing attribution, working closely with product, UX, marketing, and engineering teams.

Key Responsibilities Analyse user behaviour across websites and mobile applications Own and support analytics implementations using GA4, Firebase, Adobe Analytics, or similar Work with mobile attribution platforms (e.g. Adjust, Apps Flyer, Branch, Kochava) to analyse acquisition and campaign performance Define and maintain KPIs, events, funnels, and user journeys Build dashboards and reports using tools such as Looker, Big Query, Power BI, Tableau, or Excel Support A/B testing and experimentation across web and app platforms Collaborate with developers to ensure accurate tracking plans, SDK implementation, and data layers Translate complex data into clear, actionable insights for stakeholders Ensure data quality, governance, and privacy compliance (GDPR, consent frameworks) Required Skills & Experience Proven experience as a Web / Digital / Product Analyst Hands-on experience with mobile app analytics Familiarity with mobile measurement and attribution tools such as Adjust or similar platforms Strong understanding of event-based tracking models Experience working with product, UX, and marketing teams Solid SQL skills and experience working with large datasets Strong communication skills with both technical and non-technical stakeholders Desirable / Nice to Have

Experience with tag management systems (Google Tag Manager, Tealium)

Experience with product analytics tools such as Amplitude, Mixpanel, or Heap Knowledge of CRO, experimentation, and lifecycle analysis Experience working in Agile environments Background in e-commerce, SaaS, or app-led products

What We Offer Competitive salary and benefits Flexible working (hybrid/remote options) Opportunity to work on high-impact web and mobile products Collaborative, data-driven culture Ongoing learning and development support Interested? Please Click Apply Now!

Web Analyst (Web & Mobile App Analytics)