Senior Director of Sales - West Coast

About Diversified:

Diversified is a global leader in audio visual and media innovation, recognized for designing and building the world’s most experiential environments. Our award‑winning team specializes in delivering solutions for the most complex, large‑scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together and keep them coming back.

What

to Expect:

At Diversified, we’re on a mission to create a world without boundaries, where technology enables all people to connect and experience the moments that matter, wherever they choose to be. With clients spanning the globe and an exciting pipeline of projects across industries, Diversified offers more than just a job. We offer a career path with the flexibility to grow personally and professionally, wherever your ambitions take you.

At

Diversified you’ll dive headfirst into big, complex, and rewarding projects that push the boundaries of what’s possible. Plus, you’ll enjoy a flexible work environment, competitive compensation and benefits, and a culture that celebrates diversity and inclusion.

IF YOU CAN DREAM IT, YOU CAN DO IT  You’ll Contribute:

Reporting to the SVP of Sales, the Director of Sales is responsible for the territory sales strategy, approach, and local cross‑organizational support to help his or her sales team achieve their targets and goals.

What You’ll Do:

• Maintain a strong working knowledge of solution offerings and technology changes within the Workplace and Hybrid Solutions industry.
• Collaborate with the sales team to understand prospect and client needs, requirements, and priorities.
• Support the sales team in creating and delivering sales presentations and proposals, ensuring that all sales‑related documentation and contracts are accurate, complete, and compliant with company policies and regulations.
• Establish a common sales strategy, approach, and local cross‑organizational support to identify, develop, and pursue Workplace and Hybrid solutions opportunities in a territory.
• Work closely with Account Executives to help them uncover and pursue new business, progress the sales cycle, build new or stronger relationships, and deliver best in class proposals and solutions for prospects and clients.
• Coach, mentor, and train Account Executives in consultative selling.
• Understand the competitive landscape and how to mitigate risks, exploit competitor weaknesses, and take advantage of Diversified’s strengths in a territory.
• Listen, empathize, and manage behavior of Account Executives, and address their issues and needs.
• Inspect, measure, and track key performance indicators of Account Executives, and help them achieve their targets and goals.
• Collaborate with the marketing team to develop and distribute sales collateral and promotional materials in the territory.
• Streamline administrative tasks to optimize the efficiency of the sales team.

What You’ll Bring :

Required Skills/

Qualifications:

• 7+ years of outside sales experience
• 5+ years working within AV, Workplace Solutions, and Hybrid Solutions Industry
• 2+ years of sales team management experience is preferred
• Leadership mindset – can work cross functionally with internal partners to assist Account Executives with sales pursuits and solving client problems.
• Keen customer focus – always concerned and curious about how to make our clients successful and build stronger relationships.
• Technical selling – Ability to understand buyer personas, motivations, and political landscape in the AV and Workplace Solutions.
• Consultative selling – capable of selling the problem that we are solving and orchestrating positive and memorable experiences throughout the sales cycle.
• Experience working with CRM/Sales support platforms – good working knowledge of MS Office, Net Suite, Hub Spot, Linked In, and similar applications. Accurate short‑term and long‑term forecasting is critical for operational success.
• Excellent verbal and written communication skills – transparent, informative and results oriented with…