Marketing Cloud Administrator

Join to apply for the Marketing Cloud Administrator role at UF Information Technology (UFIT)

UF Information Technology (UFIT) is currently seeking an experienced Marketing Cloud Administrator to join the Constituent Relationship Management (CRM) Team in Applications, Development and Integrations (ADI), a unit within UFIT.

Employment with UFIT provides an excellent opportunity to work with other dedicated employees focused on understanding and interpreting the technological needs of the University of Florida’s innovative and inspirational community.

The Constituent Relationship Management (CRM) Team within University of Florida Information Technology (UFIT) is responsible for the campus‑wide enterprise Salesforce org which is used by a wide variety of offices to manage and enhance support provided to students, staff, and faculty. The offices use Salesforce for a wide range of case management scenarios, event management, and communications as well as for unit‑specific business processes.

The instance integrates closely with other enterprise systems such the enterprise human resource system, the student information system, and other campus‑wide systems. On the CRM Team we strive to be nimble yet stable and to help the university be more efficient and effective in how we serve the members of our university community.

• Perform hands‑on solution design, prototyping, proof‑of‑conceptions, as required in support of current and new projects
• Work with the CRM Team and Marketing Cloud clients on development, testing, production support, etc.
• Be able to estimate scope for development efforts
• Communicate with stakeholders regarding status
• Participate in business and technical meetings
• Provide timely status updates to project leadership
• Identify and mitigate risks in process and technology
• Support architectural and development guidelines and best practices
• Monitor and troubleshoot issues with Marketing Cloud sends and bounces

• Bachelor's degree in an appropriate area and two years of relevant experience; or a high school diploma or equivalent and six years of experience.
• Appropriate college coursework or vocational/technical training may substitute at an equivalent rate for the required experience.

• Demonstrated knowledge with managing users, business units, permissions and settings within Salesforce Marketing Cloud
• Experience with Contact Builder
• Experience creating and managing Marketing Cloud Journeys
• Knowledge of Marketing Cloud email templates, including HTML, CSS, and AMPScript
• Familiarity with HTML/CSS
• Experience designing and implementing Custom Subscription Centers
• Experience with SQL use in Automation Studio
• Strong understanding of Salesforce data model, including objects, fields, and relationships
• Experience with Salesforce Marketing Cloud, Service Cloud, Sales Cloud
• Familiarity with Salesforce Education Cloud, Education Data Architecture
• Familiarity with HTML, CSS and Java Script
• Familiarity with SQL and relational database systems

Work visa sponsorship is not available for this position.

A Level 2 Criminal Background Screening is required.

Applicants are required to submit the following with their application:

• Cover Letter
• Resume
• List of professional references with contact information (Minimum of 3 with one from a previous or current supervisor)

Application must be submitted by 11:55 p.m. (ET) of the posting end date.

$85,000 – $95,000; commensurate based on education and experience

Mid‑Senior level

Full‑time

Information Technology

Higher Education

Gainesville, FL

UF provides various leave programs based on an employee’s salary plan, including vacation, sick leave, holidays, personal leave days, and paid family leave. In addition to paid time off, the University of Florida offers a very competitive benefits package.