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Senior Product Manager

Job in Fullerton, Orange County, California, 92632, USA
Listing for: Motive Workforce
Full Time position
Listed on 2026-03-12
Job specializations:
  • Business
    Product Specialist, Branding Specialist / Ambassador
  • Marketing / Advertising / PR
    Product Specialist, Product Marketing, Marketing Manager, Branding Specialist / Ambassador
Salary/Wage Range or Industry Benchmark: 95000 - 150000 USD Yearly USD 95000.00 150000.00 YEAR
Job Description & How to Apply Below

Are you ready to lead the next wave of innovation in consumer-packaged foods?

As our Product Manager / Senior Product Manager
, can you picture yourself shaping the next wave of food innovation for a globally recognized brand that is redefining how consumers experience plant-forward, globally inspired foods?

Here, products aren’t just items on a shelf, they represent our commitment to better ingredients, thoughtful innovation, and bringing authentic culinary traditions to modern consumers.

As our Product Manager / Senior Product Manager
, would you like to be part of a team where every product you help launch from emerging plant-based innovations to category-defining refrigerated and frozen foods reflects your strategic thinking, consumer insights, and ability to turn ideas into successful products on retail shelves nationwide?

If you're ready to help transform consumer insights into category growth as our Product Manager / Senior Product Manager

Where Global Food Innovation Meets Category Leadership

We are part of a globally respected food organization known for combining authentic culinary heritage, premium ingredients, and forward-thinking food innovation. Our portfolio spans are refrigerated, frozen, plant-based, and shelf-stable categories, and we continue to invest heavily in product development, consumer insights, and strategic growth across North America. Our team partners closely with global innovation groups, culinary experts, and supply chain leaders to bring meaningful food innovations to market products that resonate with modern consumers seeking quality, transparency, and globally inspired flavors.

What We Offer
  • Competitive Salary: $95K – $150K+ depending on experience and level
  • Career Growth:
    Work with global teams and influence future category strategy
  • Comprehensive Benefits:
    Medical, dental, vision, life insurance, 401(k), PTO, and more
  • Collaborative Environment:
    Partner with culinary, R&D, operations, and marketing leaders across the organization
Your Part in the Recipe for Growth
  • Manage assigned product lines or categories by analyzing sales performance, market trends, syndicated data, and consumer insights to identify growth opportunities.
  • Support or lead category strategy development, including volume forecasting, pricing strategy, and profitability targets.
  • Identify opportunities for innovation, product renovation, line extensions, and portfolio optimization.
  • Lead or support new product launches from concept through commercialization, including positioning, pricing, packaging, labeling, and go-to-market execution.
  • Partner cross-functionally with R&D, operations, regulatory, supply chain, and sales teams to bring new products to market successfully.
  • Build and execute marketing strategies and launch plans to support product awareness and category growth.
  • Manage product lifecycle initiatives including SKU rationalization, product transitions, reformulation, and packaging updates.
  • Develop sales tools, marketing materials, and presentation decks to support retail and channel partners.
What You Bring to the Table
  • Bachelor’s degree in Marketing, Business, Advertising, or a related field
  • Experience in CPG brand management, product marketing, or product innovation
  • Strong interest in the food and consumer packaged goods industry
  • Working knowledge of P&L concepts, pricing strategies, and performance metrics
  • Experience with syndicated data platforms such as IRI, Nielsen, SPINS, or similar tools
  • Strong analytical ability to translate sales data, consumer insights, and market trends into actionable product strategies
  • Proficiency in Microsoft Excel and Power Point
  • Ability to manage multiple initiatives in a fast-paced, innovation-driven CPG environment
Product Manager Level
  • Typically 3+ years of experience supporting product marketing, brand management, product innovation, or category growth within CPG
  • Experience with product launches, marketing initiatives, and portfolio management
Senior Product Manager Level
  • Typically, 8+ years of experience owning brand strategy, category planning, or product portfolio performance
  • Proven experience leading innovation pipelines, commercialization initiatives, and long-range product planning
Additional Plus
  • Korean language skills are strongly preferred for senior-level candidates due to collaboration with global teams

If you’re energized by the idea of building brands, launching new products, and turning consumer insight into successful food innovations, we’d love to hear from you.

Key Words

Product Manager, Senior Product Manager, Brand Manager, Food CPG, Food Innovation, Product Launch, Consumer Packaged Goods, Category Strategy, Brand Strategy, Portfolio Management, Product Lifecycle Management, Go-To-Market Strategy, Nielsen, IRI, SPINS, Retail Strategy, Consumer Insights, Product Marketing, Food Manufacturing, Cross-Functional Leadership, Innovation Pipeline.

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Position Requirements
10+ Years work experience
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