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Director - Marketing Strategy

Job in Fremont, Alameda County, California, 94537, USA
Listing for: VirtusaPolaris - Virtusa Corporation
Full Time position
Listed on 2026-01-19
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Strategy, Branding Specialist / Ambassador
  • Management
Salary/Wage Range or Industry Benchmark: 125000 - 150000 USD Yearly USD 125000.00 150000.00 YEAR
Job Description & How to Apply Below
Position: Director - Marketing Strategy and Growth

Director - Marketing Strategy and Growth

We are seeking a visionary leader to drive our marketing strategy, brand positioning, and growth initiatives. This role will be responsible for shaping the company’s marketing vision, ensuring alignment with business objectives, and delivering measurable impact across all channels.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies that support business goals and revenue growth.
  • Oversee brand management, ensuring consistency and strength across all platforms.
  • Lead digital marketing, demand generation, and customer engagement programs.
  • Collaborate with executive leadership to align marketing initiatives with overall corporate strategy.
  • Manage market research and analytics to identify trends, opportunities, and competitive positioning.
  • Build and mentor a high-performing marketing team, fostering innovation and accountability.
  • Optimize marketing budgets and ensure ROI-driven campaigns.

Qualifications:

  • Proven experience in senior marketing leadership roles within dynamic organizations.
  • Strong expertise in brand strategy, digital marketing, and growth initiatives.
  • Exceptional communication and leadership skills.
  • Ability to leverage data-driven insights for strategic decision-making.
  • Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
  • Build and mentor a high-performing marketing team, fostering innovation and accountability.
  • Optimize marketing budgets and ensure ROI-driven campaigns.
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