Fire Alarm Sales Representative

Location: Frankfort, KY

Job : 1769

# of Openings: 1

Silco Fire & Security isn’t just a company, it’s a mission. Every day, our team plays a vital role in protecting lives and property for over 45,000 businesses across Ohio, Kentucky, and surrounding states. We design, install, maintain, and monitor fire protection and security systems that keep people safe and businesses compliant.

As the market leader in the Midwest, Silco is a growing, family‑owned company with over 500 employees working from our headquarters in Cincinnati and branches in Dayton, Columbus, Akron, Cleveland, and Louisville. Recognized as a Top Workplace and named to the Inc. 5000 list of fastest‑growing private companies, we have a long‑standing track record of success and ambitious goals for the future.

Our impact extends beyond fire alarms and sprinklers; we provide peace of mind to the communities we serve. At Silco, you’re not just doing a job, you’re making a difference.

As an outside fire alarm systems sales representative, you will generate new installation projects for alarm systems through electrical contractors and end users. In addition to installation sales, you will secure the monitoring/service contract following the installation. Prior fire alarm or low voltage sales experience is preferred but not required.

• Prospect and generate leads through cold calling, networking events, referrals, and online research.
• Conduct thorough needs assessments and site evaluations to understand customer fire protection requirements and tailor solutions accordingly.
• Prepare and deliver compelling presentations and proposals that showcase the benefits and features of our products.
• Build strong relationships with customers, contractors, engineers, property managers, and other key decision makers in the fire safety industry.
• Negotiate terms and pricing to secure profitable contracts while ensuring client satisfaction.
• Maintain a well‑organized sales pipeline, track sales activities, and provide regular updates to management on progress and forecasts.
• Stay informed about industry trends, regulations, and emerging technologies in fire protection to effectively advise customers and maintain a competitive edge.
• Provide exceptional pre‑sale support to customers, addressing inquiries, resolving issues, and ensuring a smooth transition during system implementation and ongoing maintenance.
• Collaborate closely with internal teams, including project managers, technicians, and customer service representatives, to ensure seamless project execution and customer satisfaction.
• Meet or exceed sales targets and performance metrics set by management, demonstrating commitment to driving revenue growth and expanding Silco’s market presence.

• Proven track record of success in B2B sales, preferably in the fire protection and life safety systems industry.
• Strong communication, presentation, and negotiation skills, with the ability to build rapport and trust with potential customers.
• Technical aptitude and a keen interest in learning about fire alarm systems, codes, and regulations.
• Self‑motivated, results‑driven mindset with the ability to work independently and as part of a team.
• Prior fire alarm or low voltage sales experience is preferred but not required.
• Bachelor’s degree in business, marketing, engineering, or a related field is preferred.
• Valid driver’s license and willingness to travel locally as needed.

Compensation ranges based on experience, performance, and accumulation of projects and ranges from $90,000 to $170,000. Silco offers a wide range of benefits such as medical, dental, vision, Aflac, and a Flexible Spending Account (FSA). Silco offers company‑paid short‑term disability and life insurance, as well as company‑paid training. The company also boasts a 401(k) program with company matching and tuition reimbursement.

Silco provides paid holidays and generous paid time off.

Employment at Silco is contingent upon completing and passing a background check and drug screen. Silco is an Equal Opportunity Employer.