Digital Solutions Specialist​/Dental Equipment Sales

Digital Solutions Specialist / Dental Equipment Sales

We develop, manufacture, and supply dental implants, clear aligners, instruments, CAD/CAM prosthetics, and biomaterials for use in aesthetic dentistry, tooth replacement, and restoration solutions—or to prevent tooth loss. We empower our employees to perform and make an impact, to question the status quo, to drive change, and to stay ahead of the competition. From our first Dental Implant in 1974 to the latest Digital Solution, we do things differently than others.

The Digital Solutions Specialist (DSS) works under a unified "One Team" structure, supporting all brands across the Straumann Group. Reporting directly to the Digital Sales Director, the role expands beyond product‑specific selling to a solution‑and‑workflow‑based consultative model. The DSS acts as a product‑neutral advisor, identifying cross‑brand opportunities and driving integrated portfolio adoption. Responsibilities include partnering across CCS and sales teams to deliver end‑to‑end digital workflows tailored to customer needs, ensuring strategic alignment and a premium customer experience.

• Achieve or exceed sales goals in an assigned region through effective selling and marketing of company products.
• Drive new leads, develop a strong sales pipeline, and implement strategies to increase short‑ and long‑term market penetration.
• Follow up phone calls and/or Teams support with peers and customers.
• Co‑travel with local Territory Manager team to drive opportunities in specified region.
• Perform product demonstrations in the specified region—live or virtual.
• Execute digital events.
• Plan sales activity based on a defined sales process to ensure that the region meets or exceeds assigned monthly and/or annual sales goals.
• Coach Territory Managers on digital solutions workflows & qualify digital leads.
• Support regional Territory Managers with quoting large digital solutions bundle proposals.
• Collaborate on regional team meetings with dental peers and host business discussions regarding Digital Workflows to advance Territory Manager knowledge on positioning with clinicians & strategic accounts (labs, DSO, GPO, education, and others).
• Support the implementation of Digital Plans in the field; product launches, key projects, product testing, etc., serving as the local expert for DTMs & customers.
• Implement digital Lab Services strategic projects in the field in close collaboration with Area Lab Business Development Managers.
• Analyze customers’ digital business needs and opportunities; plan ways to increase business flow.
• Develop and maintain relationships with key influential thought leaders. Utilize these relationships to expand market share.
• Study and stay informed on company policies, new technologies, products, competitive activity, and other general information, as necessary.
• Manage assigned geographical territory within an allocated expense budget.
• Work closely with the Digital Sales Director—providing recommendations for priorities, timetables, and managing resources/tasks related to the business.
• Provide weekly, monthly, and quarterly projections of revenue and units. Contribute to the development of the annual sales forecast.
• Engage in general CRM activities using Straumann Group SAP CRM to plan and measure activities for current and prospective customers.
• Apply advanced sales knowledge to handle complex situations or accounts, where existing methods or procedures may not apply.
• Support all Straumann Group brands under the unified CCS structure.
• Shift focus from product‑only selling to solution and workflow‑based consultative selling.
• Act as a product‑neutral advisor to identify cross‑brand opportunities and integrated portfolio solutions.
• Drive adoption of digital workflows as a strategic differentiator against competitors.
• Participate in culture‑building initiatives, onboarding exercises, and other activities.
• Ensure adherence to new compensation structure and performance KPIs.
• Provide strategic business support to customers, including efficiency and revenue growth consulting.
• Other related duties as assigned.
• Frequent travel (including overnight travel) is required and…