Digital and Content Marketing Specialist

Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. As a partner to all of the major automobile manufacturers, as well as key players in the aerospace and industrial sectors, we offer you many development opportunities.

• Develop and execute digital marketing plan that integrates social media, email, advertising and content marketing to promote Schaeffler brand.
• Develop engaging, consistent content across channels, utilizing SEO/SEM for visibility, and manage content calendars and workflows for timely delivery.
• Maintain content calendar – planning and managing materials to ensure consistent publication and distribution.
• Monitor social media metrics and report findings.
• Manage campaigns, from running paid ad campaigns to providing ad performance analysis.
• Manage email marketing initiatives from campaign creation to performance tracking.
• Meet local and global key performance indicators (KPIs).
• Develop and create engaging content and templates for digital and offline channels such as websites, social media, intranet, and print.
• Align content creation with editorial strategy, brand tone, and campaign goals for cohesive messaging.
• Curate content for multi-channel platforms, ensuring relevance and brand compliance.
• Monitor content performance metrics and adjust strategies based on insights for continuous improvement.
• Collaborate with design teams and agency partners to produce visually compelling and consistent content.
• Manage content calendars, internal requests, and coordinate brand approval workflows to ensure timely delivery.

• Bachelor’s degree in communications, marketing, business or other related field or equivalent qualification with demonstrated competency.
• Strong project management skills.
• Strong organizational skills.
• Strong written and verbal communication skills
• Minimum two years of experience.
• Experience with Google analytics, Salesforce and Sprinklr is preferred.
• Willingness to travel is required. (20%).
• Applicants must be authorized to work in the US without employment VISA or other sponsorship.

As a global company with employees around the world, it is important to us that we treat each other with respect and value all ideas and perspectives. By appreciating our differences, we inspire creativity and drive innovation. In this way, we contribute to sustainable value creation for our stakeholders and society as a whole. Together, we advance how the world moves.

Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to your application.

Schaeffler Group USA Inc.

Ilse Gonzalez

Schaeffler is an equal employment opportunity / affirmative action employer. All qualified candidates will receive equal employment opportunities and consideration for employment without regard to unlawful consideration of race, color, sex, sexual orientation, gender identity, age, religion, national origin, disability, protected veteran status, or any other status protected by applicable law.